Visyal Image Design Of Anqing's Tourism Brand

As constant development of social economy,the enthusiasm towards tourism among people grows.It is significant for a city to develop its own tourism industry and have its own tourism image design,which can both improve tourism industry and economy of the city.The thesis is a summary of cities' tourism visual image design,based on developmental demand of contemporary tourism market and focuses on Anqing's tourism resources.By analysis of brand strategic theories,it designs a visual image based on Anqing's geographic environment,regional features and cultural connotation,studies ideas and plans of design in order to provide some valuable reference for visual image design of Anqing's Tourism Brand.