Research On The Development Countermeasures Of Western Hubei Culture And Tourism Integration From The Perspective Of Industrial Convergence

With the growing national economy,the people's consumption level is also rising,tourism consumer demand is also subtle changes.Cultural leisure and experiential tourism is gradually replacing the tourism tourism to become the mainstream form of tourism consumption,tourism transformation and upgrading of the road long way to go.Culture provides a rich and colorful tourism resources,tourism also provides a broad space for the development of culture,between the two have a natural coupling,this coupling is the integration of the two internal development.Accelerate the integration of culture and tourism development can not only meet the consumer's cultural and tourism needs,but also effectively promote local economic development.So the timely developmen t of the two industries on the development of research is very valuable and forward-looking.In 2009,the State Council issued the Opinions on Accelerating the Development of Tourism.The opinion points out that the integration of culture and tourism should be an important direction for the future development of tourism industry.The integration of tourism industry has been raised to the national strategic level for the first time.In the previous year,the provincial government of Hubei Province,following the Wuhan city circle,put forward the strategic conception of ecological tourism circle in western Hubei,and strive to make the ecological culture tourism in western Hubei realize the leap-forward development.Promote the integration of western Hubei cu lture and tourism development,not only to inherit and carry forward the characteristics of ethnic culture in western Hubei,but also to speed up the transformation of tourism industry transformation,change the way of economic growth in western Hubei,the western Hubei economy to achieve leapfrog development.The article will study the development of western Hubei culture and tourism through the following six parts.The first part is the introduction,which mainly introduces the research background,the pu rpose,the meaning,the method and the content as well as the innovation of the research,and establishes the technical road map of the research,combs the main thread of the article.The second part is the basis of theoretical research and research,first introduced the integration of culture and tourism research review,and then described the theoretical basis for the study of the article,and then comb the cultural and tourism related concepts.The third part focuses on the coupling model and index syste m of the integration of culture and tourism.This part introduces the motivations,processes and interaction mechanism of the integration of culture and tourism,and constructs the coupling evaluation model and index system The The fourth part analyzes the development of western Hubei culture and tourism fusion,analyzes the present situation of the integration of culture and tourism in western Hubei,and makes a relevant research and analysis on the development of western Hubei culture and tourism by using the coupling evaluation model.The related problems that arise during the fusion process.The fifth part is to promote the integration of western Hubei culture and tourism industry research,according to the above problems,put forward some practical countermeasures and suggestions.The sixth part is the conclusion and prospect of the research,and makes a comprehensive summary of the research results.At the same time,it puts forward the shortcomings of the article and the need to improve the place.