The Innovative Application Of Han Drama Characters In Digital Commercial Illustration Design

Han drama is an important operetta in China's local drama genre and holds the title of Hubei provincial drama.Han Opera has a long history of more than 300 years and is a cultural form of opera based on Jingchu culture and Jianghan culture.In 2006,it was listed as a list of "intangible cultural heritage".However,the status quo of development is not optimistic.There are issues such as the ever-declining performance of the performance market of the Han opera,the declining number of viewers,too few professional drama troupes for the Han opera,and low coverage.Can the drama form of Han drama rekindle the hope of inheritance and development in today?What kind of methods should be used to help the spread and development of Chinese opera?From the perspective of one's own profession,the author finally chose to combine the characters of Han opera with digital commercial illustrations.Advantages of digital commercial illustrations can be used to lay a good visual foundation for the return of Han opera art form to the public view,to explore a new fusion path for the combination of Chinese opera and modern digital forms,and to provide practical possibilities for the inheritance and dissemination of Han art forms.This article is mainly divided into four chapters.The first chapter mainly discusses the research purpose,research significance,research status,ideas and methods;In chapter ?,after systematically discussing digital commercial illustrations,a lot of cases of commercial illustrations on the network were collected and summarized,and the characters of figures in digital commercial illustrations were summarized.In the third chapter,the characteristics of Chinese characters' facial makeup and the styling characteristics of costumes were analyzed,and the advantages and disadvantages of the characters in the Chinese opera were drawn.Peking Opera costumes are contrasted to highlight the characteristics of Han Opera costumes.In Chapter 4,according to the advantages and disadvantages of the Chinese opera characters,among its several forms of expression in digital commercial illustration,the flat style is selected and used for innovative practice.This thesis mainly studies and explores the inheritance and dissemination of Chinese opera,and combines digital business illustrations with the advantage of the times for practical research.The innovative point is to make series of illustrations for Chinese opera characters by the expression of flat style and to use the series of illustrations in systematic commercial space,so as to expand the scope of the audience and achieve good communication effects.The author explores and researches the combination of Chinese opera and digital business illustrations in this major field for the first time,hoping to play an active role in the inheritance and dissemination of the Han opera art form.