Study On Opportunity,Challenges And Measures To The Development Of The College Students In We Media Age

With the Internet technology popularized,blogs,micro blogs,wechat from we media grows rapidly,breaking the pattern of information dissemination that the traditional media dominate.We media is an emerging network of communication tools.Its fragmented language expression,personalized information resources,fission dissemination of information are favorite to college students and gradually change their media habits and information dissemination model.College students become the main forces of we media users.With new features,we media brings great and positive eflfect and opens a door for college students' use of network.But we media is also a double-edged sword.It has produced lots of negative effects to the college students' development,which is unable to avoid the ideological and political education.So it is the urgent task that guiding college students to grow healthily in we media age.The research object in this paper is the college students in Hainan province.This paper investigates students of five universities in Hainan province by means of questionnaires and literature or in other ways and objectively grasp the situation of college students' use of we media and then summarize the problems arising from the process of college students' use of we media.Based on the research,this paper analyzes these major problems,which include both physical and mental development of college students and schools,families and the media.On the basis of reading the literature,the paper mainly summarizes and analyzes the positive and negative aspects of we media to college students' development.On the one hand,college students broaden the sources of information channels,speed the update of modern concept,meet the demand of emotion psychology and expand the scope of social circle.On the other hand,college students' value view is affected,and their moral,psychological and behavior have also been challenged.Therefore,the paper presents the reasonable countermeasures of guiding colleges students' development from the school,the family,the media,college students themselves aspects in we media age.