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The Market Status And Development Strategy Analysis Of Children's Fitness Sports Hall

Posted on:2018-11-16Degree:MasterType:Thesis
Country:ChinaCandidate:J Z XiangFull Text:PDF
GTID:2347330515984963Subject:Humanities and sociology
Abstract/Summary:PDF Full Text Request
Physical education is the best education for children,guiding children to participate in sports,enjoy sports,physical and mental development of children plays a vital role.Children's physical fitness training through the basic track and field,gymnastics movement training,improve children's physical fitness index,cultivate children's interest in sports,so as to achieve the purpose of children's lifelong participation in sports.In the children's physical fitness Hall of the market as the research object,using the method of literature review,on-the-spot investigation method,interview method,questionnaire survey method,SWOT analysis method on children's physical fitness investigation and analysis of sports hall market,combing the market operation mode,product characteristics,human resources,curriculum development and other factors on this basis,analysis of the advantages and challenges facing the market,so as to explore the strategy of market development of children's fitness sports hall.The conclusions of this study include:1.The children's physical fitness museum is a supplement to the existing education and sports training platform in China,which makes up for the lack of traditional physical education,and takes on a new educational function of children's physical and mental development;2.In the context of the sustained and rapid development of the sports training market,the market of children's fitness museum will face increasingly strong demand,huge potential;3.At present,children's fitness sports hall in the primary stage of the market,has not yet formed industry access mechanism and industry standards,product quality level is uneven,the qualifications of institutions dragons and fishes jumbled together pricing mechanism is not perfect,the problem;4.Children's fitness sports hall to extend the business chain,to the children's sports events,events,derivatives sales,sponsorship and other business areas,the children's sports concept into a child health management center;5.The development of children's education,physical,psychological,physical fitness,sports games,sports nutrition and other professional staff of product development team,the development of suitable for children's physical education curriculum content and teaching methods;6.Guiding the curriculum development and teaching of children's physical fitness training with the view of big education;7.By means of information marketing and parents education,shaping the positive and healthy image of the industry;8.The children's physical fitness sports museum set up R & D department,the staff of the differential training,and constantly improve the training system,training system,training system,curriculum support system;9.Set up the children's physical fitness training files,analyze the data on a regular basis,set up the grading mechanism of children's physical fitness ability,and issue the certificate authentication to encourage the students to form the habit of scientific and continuous movement.
Keywords/Search Tags:Children, Physical fitness education, Industry analysis, Development countermeasure
PDF Full Text Request
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