Influence And Countermeasure Of We Media On Ideological And Political Education Of Undergraduates

In pace with the rapid development of internet technology and the mobile communication technology to mature.We Media has permeated into all aspects of daily life.college students play a great role in we media with great curiosity and wonder in it.However,science and technology as a double-edged sword has two side social effects that we media bring about positive effects into college students,on the other hand,it provides a new platform for the ideological and political education work.but negative effects as well,and which make new demands on the ideological and political education for college students.Under this trend,to how to deal with the challenge of ideological and education that brought by the we media,It is in this environment that we should propose new education methods for college work,and to strengthen the pertinence and effectiveness of college ideological and political education work,is an urgent need to research and seriously solve task.This study mainly consists of five parts as follows:The first part,expounds the research background,research significance,and the research status at home and abroad,introduces the research methods,and propose the innovation points and research deficiencies.The second part,basic overview of the we media and the use of college students from the we media situation of the investigation and analysis.Focus from the content of we media,characteristics and on the impact the media upon college students to analysis.In order to there is a correct understanding of the we media,and to lay the foundation for we media in college students ideological and political education.The third part,the positive effects of we media on college students' ideological and political education.Positive impact is reflected in: It has enriched the content of ideological and political education of college students,enhanced the autonomy of ideological and political education of college students,and enhanced the effectiveness of ideological and political education of college students.The fourth part,the article expounds the negative influences of we media to college students of ideological and political education.We media had weakened the authority of the main education,interfere with the ideological and political education of college students,increasing the difficulty of ideological and political education,so that college students appear psychological imbalance and interpersonal alienation.The fifth part,puts forward the application of we media in the ideological and political education in order to strengthen the use of we media as education guidance for college students,highlight the construction of the university students' ideological and politicaleducation team,and improve the we media and ideological and political education scientific management mechanism.Finally countermeasures are creatively put forward for the ideological and political education under the we-media environment.