Study On Measurement And Evaluation Of The Health Degree Of China's Tourism Industry

The tourism industry plays an important role in the development of the national economy. With the rapid development of the national economy, the tourism industry has become the focus of the society from all walks of life, but ?what about the health degree of China's tourism industry?? It is need us to study. Based on this, the introduction of 'health' concept of the degree of development of the tourism industry for evaluation has a very important theoretical and practical significance. The paper builds the China's tourism industry health evaluation index system from the perspective of industrial economics and tourism geography and empirical research to enhance the level of health of China's tourism industry development, contributing to the healthy and sustainable development of tourism and riching the tourism theory.Tourism Industry Health refers to the degree within a certain period of time or a certain time node what tourism industry can achieve, which include the overall size, growth rate, development effect, the development mode of tourism. The health degree is a relative value, which mainly reflected by the health index. From 2004 to 2014, due to the level of economic development, impact on traffic accessibility, tourism, security and tourism events and other factors, the development of China's tourism industry is fluctuating state in terms of time, which in 2004, 2005, 2006, 2007 2010, 2012, 2014, in a healthy state; in 2008, 2009, 2011, 2013 in a sub-health condition. Due to space tourism resource endowment differences, transportation accessibility, level of economic development and infrastructure and other factors, the development of China's tourism industry in the space show some disequilibrium, regional differences are obvious. Wherein Ningxia, Qinghai, Tianjin, Anhui, Sichuan, Jilin, Tibet, Jiangsu, Guangxi, Shanxi, Guangdong, Chongqing, Zhejiang, Fujian, Shanghai, Guizhou, Jiangxi, Shaanxi, Inner Mongolia, Hubei, Liaoning and other 21 provinces(municipalities) in health; Yunnan, Hunan these two provinces(municipalities) development of tourism industry in a sub-health condition; Beijing, Hebei, Shandong, Heilongjiang, Henan, Xinjiang, Hainan, Gansu and other 8 provinces(municipalities) development of tourism industry is relatively healthy level low, in an unhealthy state.In order to improve the health level of the tourism industry, we should proceed from the following efforts: strengthening policy support to optimize the tourism industry development of institutional environment; strengthening financial support to last the power of the development of the tourism industry security; improving the transportation system to improve the health of the development of the tourism industry; developing new tourism products to innovative tourism industry; advocating the national leisure to stimulate the vitality of the market development of the tourism industry.