Research On The Operating Pattern Of Supply Chain Implemented By Xinjiang Dairy Product Enterprises

Dairy industry is an important part in national economy, dairy products per capita is less than developed countries, in recent years, with rapid economic growth, t he dairy industry in Chi na is developing rapidly.Our country Has been become the world's famous dairy consumption market in China, there is still a growth trend. In recent years, the development of China's dairy industry is fast, has achieved good results.At the same time population in the economic development in our country, demanding for the dairy consumption is growing fast, the challenges faced by the dairy industry also followed: Dairy companies how to deal with the dairy market fluctuations;How to make use of the su pply chain operation mode to increase core competitiveness of the dairy industry and dairy enterprises how to face to face with dairy farmers from upstream raw milk purchase stage farmers and local dairy cooperatives to establish mutually beneficial business cooperation, etc. For the dairy industry, the efficient operation of supply chain is the guaran-tee of sustainable business and set up the enterprise image.Therefore, this article will be to the dairy industry in xinjiang processing enterprises on the basis of the summary of the existing supply chain model, put forward a new mode of supply chain operation.Typical from xinjiang dairy products leading enterprises of the supply chain of each member analysis, starting from the p urchasing of raw milk, to t he processing of raw milk production and processing enterprises, to the monitoring of product sales channels, the link of the whole operation and coordination degree of xinjiang dairy products enterprise supply chain operation efficiency evaluation. Dairy industry organization management pattern, the end of the selected representative large dairy products leading enterprises in xinjiang "spring of the w estern regions", "boring" model of th e supply chain efficiency analysis, using the analytic hierarchy process(AHP) in the supply chain each link to classify index, construct the index system of the secondary level of indicators and their corresponding, according to the questionnaire data will be after the index quantification, respectively calculate the spring of the western regions, wheat interest, the total points of the supply chain upstream and d ownstream, the co mparative analysis of dairy products supply chain advantages and disadvantages that exist in the actual operation.Combined with national new policy such as Internet "transformation", try to optimize the existing dairy industry supply chain structure, it is concluded that for developing a new type of dairy industry in xinjiang supply chain model, with "efficient, fast, safe" as the guidance, let while the dairy products enterprise benefit maximization, cater to c onsumer market, to satisfy both sides of the supply chain model. The ultimate goal is to get out of the xinjiang xinjiang local dairy products brand, to the mainland market.