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Economic Evaluation And Risk Analysis Of The Construction Project Of 4S Auto JD Shop

Posted on:2017-10-02Degree:MasterType:Thesis
Country:ChinaCandidate:Y YingFull Text:PDF
GTID:2349330512464372Subject:Engineering
Abstract/Summary:PDF Full Text Request
With the increasing size and attractiveness of China's auto market,China has become the world's mainstream car battleground,fierce market competition,especially in the high-end brand of the automotive market is also increasingly unpredictable.Car dealers want to continue to evolve in this increasingly competitive market and an overall win,in addition to the need for keen insight into the automotive market potential business opportunities,but also need to have a scientific "mind" change opportunities as an opportunity to decisive investment Profitability and profitability for the future to win the market competitive position;objective and fair,scientific and rational investment evaluation and screening of the risk of the ability of car dealers will be the key to winning profit.In order to continue the title of "National Top 10 Automobile Service Providers",this paper is a case study of JD Automotive 4S shop project,which is a high-end brand,which is a wholly-owned subsidiary of Chengdu Confidence Group.Through the investment of high-end brands to the JD automotive 4S shop construction projects in the economic aspects of the assessment and risk analysis for the company to invest in high-end brand car to provide the basis for decision-making and try to correctly guide the company's investment in the automotive market direction and Improve the ability to identify investment risks,thereby increasing the economic benefits of the project and anti-risk ability to offer advice and suggestions.The full text is divided into six chapters,according to the actual situation of JD Auto 4S shop construction project,based on full reference and relevant domestic and foreign relevant beneficial research results,through the project economic evaluation and risk analysis research theory and method,The JD automobile 4S shop construction project economic and risk aspects of the demonstration analysis.In this paper,the background and significance,content and methods of the research are introduced firstly,then the theoretical knowledge of the project economic evaluation and risk management and the research status at home and abroad are summarized.Then,it introduces the necessity of economic evaluation and risk analysis on the project of JD Auto 4S Store,and then points out from the perspectives of market positioning analysis,investment estimation and financing,finance and so on.The feasibility of the project's technical and economic feasibility,the possibility of investment conditions,the project's applicability to the subject and the necessity of project investment;Detailed analysis and assessment of the risk of the project,and specifically describes the corresponding risk response management measures,so as to fully JD automotive 4S shop construction project feasibility study and lay the appropriate foundation.In this paper,the economic evaluation and risk analysis of the construction project of JD Auto 4S shop reflect comprehensively and objectively the uniqueness of economy and risk in the process of automobile 4S shop investment,and the research and analysis of the problem can give Sichuan classic automobile trade limited The company invested heavily to build in Chengdu with influence and brand of high-end car 4S shop to provide high-value reference.
Keywords/Search Tags:JD car, car 4S store, project management, economic evaluation, risk analysis
PDF Full Text Request
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