The Competitive Strategy Of S Transportation Company

With the deepening of reform and opening up "Chinese Belt and Road Initiative" strategy, the material flow of international growth. Under the drive of the domestic and foreign economic environment, the old road transport industry faces unprecedented opportunities; the effective enterprise strategy appears to be particularly important.The private joint-stock enterprise s transport company as the research object, through carries on the analysis under the macroeconomic environment, industry economic environment to the s transportation company is currently through analysis of the internal conditions of s Transport Company, using SWOT strategic matching. Finally, through the quantitative strategic planning matrix (QSPM) determine suitable in s transport company's competitive strategy should be as the integration strategy, specialization strategy and corporate culture strategy. According to company resources, business strategy for S Transportation Company is overall cost leadership strategy.In the industry, it describes the characteristics of competition thought the paper, market as the center, s Transportation Company in the integration of resources, creative mode of operation, technological platform in the Internet application, supply chain management four aspects to achieve cost leading, so as to enhance the competition ability of the company as a whole. In the company's organizational structure, personnel management system, the implementation of the technology platform corporate culture and other aspects of the implementation of the security strategy.By studying s transportation company strategic methods and thinking, Implementation of Strategic Management of significance can be obtained through the ideas and methods of research s transportation company strategy, and it has a certain reference value to the strategy of the same industries and enterprises. S transportation company using Internet technology platform to establish low cost, industrial integration of strategic planning is proposed, to some extent, reflect the needs of reform and development of the road transport industry, at the same time reflects the problems facing the industry for road transport enterprise self evaluation, improvement and development, as well as cross-border cooperation provides reference basis.