Font Size: a A A

The Study Of Socialist Transformation Of Zhonghua Book Company In The 1950s

Posted on:2018-12-08Degree:MasterType:Thesis
Country:ChinaCandidate:D M LinFull Text:PDF
GTID:2355330515458435Subject:China's modern history
Abstract/Summary:PDF Full Text Request
Zhonghua Book Company,a modern famous publishers,has important status in Chinese modern cultural history.Zhonghua Book Company was established with the pace of the Republic of China in 1912.It gradually formed its own models and characteristics in frequent cultural exchanges and turbulent social environment of China,broke the dominant situation of The Commercial Press and became the second largest publisher during the Republic of China.After 20 years,Zhonghua Book Company reached the peak in1937.Then,It got into serious trouble in the before and after the founding of new China because of the social,national publishing policy and people's reading interest.Based on the purpose of use and transformation and the "balanced and division of labor cooperation" publishing policy,the country carried on some support to Zhonghua Book Company.And carried out the internal reform and reorganize leading institutions;publishing division of distribution,to form a "Chinese book distribution companies";planning its publishing direction,exercise processing and orders and so on.Countries support and preliminary modification have certain effect for alleviating the plight of Zhonghua Book Company,but not fundamentally reverse its heavy losses.Zhonghua Book Company applied for Comprehensive public-private partnership in 1953.According to its joint timing is ripe,the publishing administration carried out further socialist transformation by building work team,stimulating workers,cleaning up and evaluate the assets,Cleaning up the liabilities,defining the stake,arranging employees and so on.On May1,1954,the work of Zhonghua Book Company's Comprehensive public-private partnership was basically completed,and Zhonghua Book Company was reorganized as Financial and Economic Publishing House.After comprehensive public-private partnership,Zhonghua Book Company's nature has the fundamental change,publishing direction changed into“giving priority to publication,professional for finance and economic”,and formed "a body,two pieces of signs" pattern of special management,operating conditions also turned the serious losses into profit.Country's socialist transformation has great significance to preserve the inheritance of Zhonghua Book Company,but there is also weakness.Unequal emphasizing about division and cooperation,the lack of protection for Zhonghua Book Company's brand characteristics,the adjusting of the print direction is not practical,the private talents are difficult to bear responsibility.
Keywords/Search Tags:The 1950s, Zhonghua Book Company, Socialist transformation
PDF Full Text Request
Related items