| This paper uses literature method, questionnaire survey, investigation method,logic analysis, mathematical statistics to discuss the development of Guangzhou green-way. According to the results of the survey and the present situation analysis of Guangzhou green-way sports development by SWOT model, I put forward the green-way sports development strategies and Suggestions.1. The consciousness of the public participate in sports is improving, they participate activities have a fixed time and frequency.2.Guangzhou green-way sports exercises can basically meet the needs of the public,but there is no related facilities management system of green-way.3. Current fitness instruction system and fitness instructor of Guangzhou green-way is not sufficient;4. Guangzhou green-way information publicity is poor, and people to participation is not enough;5. The advantages of Guangzhou green-way are: population superiority,facilities superiority, and territory superiority.6. The main weakness of Guangzhou green-way development are: the poor sports facilities management, the lack of fitness guide system, and the imperfect management system.7. Supported by the government's policy, and Guangzhou green-way industry obtain good opportunities in the process of sports development.8. The threats and challenges of Guangzhou green-way development are:the public understanding of the green-way sports and popularity is low, and multiple factors effected people to attend green-way sports.9. And based on this, advances the new period, to promote the development of Guangzhou city green way sports developmental strategy, wt strategy, monitoring strategy, the strategic development of defensive strategies. |
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