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Development And Recommendations For Some Small And Medium-sized Commercial Tennis Clubs In Chengdu

Posted on:2017-01-21Degree:MasterType:Thesis
Country:ChinaCandidate:J P GuoFull Text:PDF
GTID:2357330488492719Subject:Sports training
Abstract/Summary:PDF Full Text Request
With an increasing number of people felt more interested in playing Tennis,a more international, professional, commercial, social competition has the tennis contest became.Tennis become a sport which was widely accepted by all over the world,it is also stir a heat wave of Tennis in China.The constant establishment of Tennis club promote the development of Tennis market. Recently.The Tennis club in Chengdu Sichuan Province also improve at a comparative low speed.Although the increasing number can be seen, but a lack of scientific manipulating system make a bloc of the improvement of Tennis market.We do this research by analyzing the reference or information, making questionnaire or make interview with some communities, on the part of the small and medium-sized commercial tennis club of Chengdu as the research object, for club managers, coaches, and consumption of the investigation and study, analysis the club management, the main influencing factors, existing in the development of the tennis club of commercial investigation, analysis influence club development and management of many problems, for the consumption of the club staff, managers, coaches, carried out a statistical analysis on the basic situation of the personnel. On the basis of the development of some small and medium-sized commercial tennis club of Chengdu put forward countermeasures and Suggestions, to promote the better development of small and medium-sized commercial tennis club of Chengdu.Following is our studying results:1, Chengdu, some small and medium-sized commercial operation of the tennis club membership, mainly on youth training. In club surveyed, most can't according to different consumer groups consumption motives, and meet the different needs of consumers.2, Tennis club management part of Chengdu, small and medium sized businesses mainly middle-aged and young age, record of formal schooling is higher, but the lack of management skills and experience, restricted the development of the club.3, Part of Chengdu, small and medium-sized commercial tennis club coaches age structure be younger, professional mainly sports, but the club coaches job prospects and plan without a goal, and short coaches coaching fixed number of year, staff liquidity is bigger, not conducive to the sustainable development of the club.4, Part of the small and medium-sized commercial tennis club of Chengdu in the investigation of consumption, in addition to the adults who don't fixed time to participate in club activities group, primary and secondary school students accounted for a larger proportion, and they participate in tennis sport motivation is just in order to improve the level of tennis tactics.
Keywords/Search Tags:tennis, business club, recent condition, the development suggestions
PDF Full Text Request
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