A Research On The Control Mechanism Of Firm's Cost Stickiness In Asymmetric Information

As the competition between enterprises is becoming increasingly fierce,the cost management and control become the focus of the enterprise decision-making and the enterprise resource and cost utilization directly affects the operating profit.Since the concept of cost stickiness was put forward,more and more domestic and foreign scholars have been engaging in its research.Up to now,the study on cost stickiness has limited perspective in academia,and has not yet formed a complete system.In view of the status of enterprise practice and theoretical research,this paper analyzes the causes of enterprises' cost stickiness from the perspective of the information asymmetry and sums it up as principal-agent problems that include adverse selection and moral hazard problem caused by asymmetric information.Besides,this paper separately designs information discriminating and explicit,implicit incentive model,and the enterprises' cost stickiness control mechanism regarding to different causes.And then it will control the cost stickiness to maximize the benefits of the business.First of all,this paper introduces the background and significance of the topic including the research ideas,contents and methods.Then,the paper summarizes the retrieval process of the topic selection,and systematically reviews the status of cost stickiness research.Secondly,it discusses the relationship between the information asymmetry and principal-agent,analyzes the cause of internal information asymmetry combining with the cost information delivery process and the principal agent problem,adverse selection and moral hazard caused by information asymmetry,and then explains the mechanism of the enterprises' cost stickiness caused by the information asymmetry.In addition,considering the problem of the cost stickiness caused by asymmetric information,the information screening model and explicit incentive model and implicit incentive model are established and analyzed based on the principal-agent theory and then the explicit incentive model is improved.Finally,through the establishment of the model mechanism,the paper constructs the enterprise cost sticky control mechanism under the asymmetry of information,so as to effectively control the control sticky and put forward countermeasures and suggestions to improve the cost of stickiness affect the enterprise efficiency.The innovation of this paper is that it takes information asymmetry as the breakthrough point,uses the analysis method of the principal-agent theory,game theory to analyze the causes of the formation of the enterprise cost stickiness,constructs the incentive model and the information screening method,and builds the cost of the viscosity control mechanism to make the model to be further proved in the sixth part of the article.Above all,the study of this paper enlarges the scope of cost stickiness and has certain guiding significance for its future research.