| With the deterioration of the natural environment and the intensification of social competition,people pay more and more attention to health.People are eager to go to the natural environment,breathe fresh air,drink clean water,and eat food which is not contaminated.The combination of health and tourism is becoming a kind of necessity.On the one hand,health tourism can provide people with the carrier and service of self-cultivation and physical and mental health;on the other hand,health tourism can promote the adjustment and optimization of the tourism industry structure,and improve the local environmental level and enhance tourism competitiveness.Health tourism has become a way of travel which is developed positively and advocated by many areas.Taking Shandong Province as an example,this paper defines the concept of health tourism and health tourism resources on the basis of summarizing and reviewing domestic and foreign researches on health tourism from the core of health tourism development-health tourism resources.Based on the theory of tourism demand hierarchy,the peak experience mechanism of tourism and the theory of regional differentiation rules,this paper investigates the health tourism resources of Shandong Province,including a total of 9 types,870 resource entities health tourism resources of Shandong Province: mountains,forests,hot springs,waterfront,rural pastoral areas,health resort hotels,traditional Chinese medicine,religious health culture,and tea culture.This paper quantitatively analyzes the concentration and equilibrium degree of health tourism resources by using the geography concentration index and Gini coefficient.The results show that the health tourism resources in Shandong Province are concentrated and non-equilibrium in the spatial distribution and the characteristics are obvious.The number of health tourism resources only in Qingdao,Linyi,Jinan,Yantai,and Weifang five regions has reached 53.1%,which is more than half of the total number of health tourism resources in Shandong Province.The coordinate information of the corresponding resource entity is extracted by Google Earth,and the spatial analysis function of ArcGIS software is also used in this paper,with the two methods used above,this paper visualizes the spatial distribution of 9 categories of health tourism resources.And the rules of distribution of different types of health tourism resources are summarized in this paper,and the influencing factors of this distribution are also discussed in this paper.As the seasonal distribution of tourism resources has a direct impact on the supply of tourism products,this paper produces a health tourism time distribution table of Shandong Province according to the comfort level of Shandong Province each month,this time table shows the following results: there are four categories of health tourism resources can be chosen in January,February,and March;and there are six categories of health tourism resources can be chosen in March,April,and November;and it is the best time quantum to carry out health tourism activities in Shandong Province from May to October,and tourists can choose the 9 categories of health tourism resources mentioned above.This paper analyzes the present situation,existing problems and development trend of health tourism resources in Shandong Province,and puts forward the suggestions and strategies for the optimization and integration of health tourism resources in Shandong Province.Health tourism is the mainstream of tourism development in the future,The author hopes that this paper will have some reference significance on the research of health tourism in Shandong Province,on the future development of tourism products in Shandong Province and on the sustainable development of tourism in Shandong Province. |
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