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Research On The Competitive Strategy Of Intelligent Thermal Network In Time Energy Saving Technology Co.,Ltd

Posted on:2018-05-09Degree:MasterType:Thesis
Country:ChinaCandidate:X ZhangFull Text:PDF
GTID:2359330515479283Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the development of China's economy,as a public service of the heating work,the transformation of environmental protection and energy conservation is imperative,the era of energy-saving Technology Co.,Ltd.is China's current cutting-edge technology to build a remote monitoring can lead Type enterprises,known as HVAC control and energy conservation and environmental protection in the field of the perfect combination of leading enterprises for China's urban heating provides a high quality service.As of the end of 2015,the cumulative service of more than 500 customers,covering the central heating area of about 30 million square meters,to achieve good economic and social benefits.However,the huge energy-saving market has also attracted more manufacturers engaged in the heating industry involved in the field of intelligent thermal network monitoring system.In recent years,the field has become an important position for large domestic companies compete for,sh as Tsinghua Tongfang,Beijing days ahead,Beijing Ferguson Brocade,Hebei Gongda Ke Ya,these manufacturers are intensifying efforts to compete for heating system intelligent thermal network monitoring Of the market.This article mainly in the study of the era of energy-saving technology Co.,Ltd.internal and external environment and operating conditions,the clear on the current era of energy-saving technology Co.,Ltd.in the current business of the main problems were sorted out: first,technology upgrading slow,the company as the core technology Competitive era has passed,with the industry enterprises on the intelligent thermal network monitoring system technology to follow and constantly updated,and the times the company technology in place,in the market competition has gradually lost its technological advantages;Secondly,with the technical advantages of weakening At the same time the pace of market competition is not stagnant,but increasingly intensified,the era of energy-saving technology Co.,Ltd.in the northeastern region has enjoyed a higher market share also showed a downward trend;again,the lack of certain standardization of after-sales service,the corresponding level of service exists Large differences,resulting in the lack of existing part of the existing customer satisfaction;Finally,the era of energy-saving Technology Co.,Ltd.staff level is low,the lack of systematic human resources management system,which is the internal cause of the problem.At the same time this article on the era of energy-saving technology Co.,Ltd.in which the internal and external environment in a comprehensive and systematic analysis,from the current macroeconomic environment and political environment,clear the business situation,and finally to the era of energy-saving technology limited The company's internal environment and its own resources and capabilities,have made a very detailed analysis.Through the application of the relevant theory of enterprise strategic management,the author conducts research and analysis on the current situation and environment of the era of energy conservation technology Co.,Ltd.,and conducts a detailed investigation on the internal situation of Energy Conservation Technology Co.,Ltd.According to the SWOT analysis of the relevant methods of the era of energy-saving technology Co.,Ltd.in the current situation in all aspects of a comprehensive and systematic analysis.The first part is mainly the introduction of the full text,in this part,the author mainly account of the background,methods and content of this study.The second part mainly analyzes the external environment in which the target enterprise is located,including the political environment,the social environment and the technical environment of the enterprise,the industry environment and the potential competitors and substitutes for the energy conservation technology company Analyzed.The third part is mainly on the era of energy-saving technology Co.,Ltd.to analyze their own environment,which contains the era of energy-saving Technology Co.,Ltd.flagship product and related business processes and the resources of various departments.The fourth part is the future of the era of energy-saving technology companies to plan and choose the strategy,through the SWOT analysis to determine the company's future macro strategy.The fifth part is the formulation of the safeguard measures for the relevant strategies.
Keywords/Search Tags:energy saving, development strategy, strategy formulation
PDF Full Text Request
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