HG Real Estate Development Company Project Performance Management System Optimization Design Research

In recent years,with the increasing demand for housing,our people in the real estate market is rapidly rising,the domestic real estate companies take advantage of the market,grasp the opportunity,for the development of related projects.Today,as the large brands such as evergrande,vanke and poly real estate companies in real estate development projects have made significant achievements.As an important part of real estate project development,performance assessment and management of real estate enterprises not only relationship with the enterprise staff's enthusiasm,but also for the implementation of the strategy of enterprise is also has the important influence.Based on the performance evaluation and management of real estate development project as the research object,through the article elaborates the selected topic background and the selected topic significance,in combination with performance evaluation and management of real estate,on the basis of theoretical knowledge,to give priority to with HG real estate project evaluation mechanism for further study in the process of development.Article specific structure is as follows: first,the introduction,mainly introduced the research background of this article with the selected topic significance,the research status at home and abroad,research methods and contents,etc.;The second part is the basic theory of performance appraisal and performance management,analyses the characteristics of both the definition,characteristics and analysis methods,and introduces the main method of performance appraisal,again is the analysis of real estate project development process;HG real estate project development later on in the process of examination system,the management plan and bonus allocation mechanism are analyzed;Finally to summarize the full text,and of this research is discussed,and the direction of further research are pointed out.