Research On The Business Mode Of Ningbo Intelligent Metro

Ningbo wisdom subway tightly grasp the flow of traffic and traffic flow in the subway in a steady stream of business opportunities brought by the traditional subway business model and the Internet,through the wisdom of Metro mobile phone APP and the Ningbo Metro GO public micro signal two Internet platform,relying on and fully integrated subway resources to achieve business model innovation.Ningbo smart subway based on the local market,customer demand as the guide,the use of huge passenger travel data and customer consumption data to achieve accurate marketing,providing for the subway passengers and the community's public service,expand business,a more convenient,stylish,vibrant lifestyle,to create a local consumer platform and financial platform,so as to effectively make public services and e-commerce cross-border integration.Through the comparison research of the traditional Metro and Ningbo Metro business model,and then analyzes and demonstrates the feasibility,operational difficulties and safeguard measures of Ningbo Metro business model,and the benefit of the business model,in order to provide a reference for the innovation,construction and development of the business model of Ningbo's wisdom.