The Status Quo And The Operation Mode Of Crowdfunding-Agricultural Under The Internet Plus

China is a big agricultural country and always looki ng for new ideas for the development of agriculture.The Internet is growing fast,crowdfunding entered China in 2011 and developed very rapidly in China.As the new way of financing for the Internet,crowdfunding made the original financial philosophy has cha nged.In 2015,the "Internet Plus" was first introduced in the "two sessions" government work report.The "Internet Plus" strategy was based on the Internet platform,using advanced information and communication technology to combine traditional industries with the Internet and create in the industry Out of a new ecology."Internet Plus" promotes cross-border integration will help industry innovation and efficiency.To this east wind,the traditional agriculture and the Internet crowdfunding combination,to a large extent to promote the transformation of traditional agricultural marketing model.This new ecological model provides farmers with a shortage of funds,reducing the risk of agricultural production,while meeting the consumer's sense of food safety,enriching the agricultural market,increasing sales,and injecting extraordinary vitality into traditional agriculture.This paper focuses on the analysis of the crowdfunding of agriculture in China,the characteristics of the farmers and the impact of agricultu re on the traditional agriculture and its prospects to sum up,and now the momentum of the development of strong and strong platform-Dian Chou net as the main research object,its development status and operation mode analysis,to find out the rise in the development stage of the problems and make corresponding recommendations.Finally,by summing up the unfavorable factors in the development of agricultural development,it will think about its domestic development prospects.