Research On Product Innovation Design Based On Linxia Brick Culture

With the rapid development of economy and the transformation of society,the traditional culture ecology of our country is changing imperceptibly,and the tile carving and its living space represented by non-posthumous face the crisis of unprecedented cultural environment,inheritance and succession,single way of protection and so on.Culture needs innovation and inheritance,and design is the best way.Cultural and creative products integrate culture and creativity into the products,so that culture is presented to the public in a way different from the previous paper transmission.In addition to practical functions,a good product should form an emotional resonance with users,which can be used in aesthetic,cultural cognition,emotional tendency and so on aspects fit user needs.As a way of cultural communication,the market circulation of creative culture product design can pass the information rich in traditional culture and social positive energy to consumers,constantly revise and perfect its psychological structure and behavior mode,so as to produce inner emotional resonance and psychological identity.Through the design,the culture is attached to the product,so that the product is no longer a simple "thing ",become the external expression and carrier of the cultural connotation,which is also the added value outside the practical function of the product,that is,the spiritual and cultural connotation of the product.Therefore,only by further combing the relationship between culture and design can design have a better direction and intangible cultural heritage To get a real sense of living.Therefore,based on the hierarchical analysis of creative culture product design and traditional culture and the construction of cultural transmission model to achieve the integration of creative culture product design and Linxia tile carving traditional culture.The culture and design are divided into four aspects from the surface to the inside and analyzed one by one,which is used to realize the interoperability of culture and design,and thus to construct the transfer model of culture and product design,so as to guide the design theory and comb the design ideas of the next design practice,and to make theoretical support for the better formation of the design practice.The thesis focuses on four aspects:Part ?:This paper describes the cultural status of tile carving in Linxia,the research status of Wenchuang product and hierarchical analysis structure model method in related fields,and provides background and theoretical support for the development of design.Part ?:Firstly,the cultural background and characteristics of tile carving in Linxia are deeply analyzed,and the patterns and techniques of tile carving in Linxia are analyzed,as well as the influence of the cultural integration of various nationalities on the art of tile carving in Linxia,so as to make theoretical preparation for the extraction of elements in the next chapter.Part ?:According to the second part of the analysis of culture,extraction of cultural elements,Linxia tile carving and Wen Chuang products are stratified and analyzed one by one,and then the culture and design are deeply interpreted,and the culture transfer model is established.According to Linxia tile culture transfer model provides theoretical guidance for the next design practice,and planning design ideas to make the design practice more complete.Part IV:The culture transfer model is used in the design practice of tile carving creation in Linxia.The design method and practice application of culture transfer model are analyzed in seven series cases according to the above methods.This paper studies the hierarchical structure of the cultural design of tile carving creation products in Linxia,and probes into the design method of Wen Chuang products based on the cultural hierarchical structure.According to the relationship between culture-product-user,from the aspects of cultural bearing,user culture cognition and so on,this paper analyzes the hierarchical transmission relationship of cultural spirit in product design,and constructs the correlation model between culture and product form.Taking Linxia tile carving product design as an example,through the design practice to verify the model,the innovation development Linxia tile carving product design,expand the application field.