| As the country attaches great importance to cultural creative industries,campus cultural construction is actively carried out on campus,the audience group of campus cultural gifts has gradually expanded from school teachers and students to the scope of the whole society.At present,the campus cultural gifts have many shortcomings,such as single variety,non-obvious cultural characteristics,difficult to achieve individual customization,lack of recognition and sense of belonging,high production cost and long cycle.An impressive college cultural product can shape the brand image of the school,carry and diffuse the campus culture,and increase the culture soft power.With the increasing maturity and the continuous improvement of performance of 3D printing technology,and the constant improvement of its accuracy and speed,the development cycle of new products has been shortened,and the product development and production costs have also come down,which breaks the idea and creation constraints of designers and thus meets the needs of personalized customization.3D printing technology can solve the shortcomings of campus cultural gift design at the present stage,3D printing technology can solve the shortcomings of campus cultural gift design at the present stage,making them a substantial improvement in the hierarchical,personalized customization,low cost,small batch production and other aspects.Therefore,it is significant to study the application of 3D printing in campus cultural gift design.In this project,the application of 3D in the design of campus cultural gifts is studied.Firstly,cultural and creative products(taking campus cultural gifts as an example)and 3D printing technology are investigated.Then,combined with the advantages of 3D printing and the design deficiencies of campus cultural gifts at present,new design principles and guidance methods are proposed.Secondly,the demand and status quo of campus cultural gifts in Beijing University of Technology is explored.Finally,its feasibility is applied and verified in practice.From the design,production,artistic expression techniques and other aspects,the theory is deliberated and then design in practice,to gradually complete the graduation project from the shallow to deep and layer by layer.In conclusion,the design and production of 3D printed campus cultural gifts are studied and realized in this paper,which is of actual significance to the development of campus cultural gifts. |