Survey Of Satisfaction Degree Of Pig Farmers To Da Beinong Information Platform

With the continuous development of pig farming in China and the transformation from traditional farming to modern animal husbandry,the accuracy and value of agricultural information resources in each link of pig farming industry chain have been improved due to the continuous improvement of the speed of modern agricultural development and the advancement of agricultural informatization.Standards and requirements.With the rapid development of the network,the trend of comprehensive coverage of the network and the popularity of a variety of network mobile devices,the traditional way to obtain information has shifted to the Internet and mobile terminals,and the way to collect information has gradually shifted from traditional channels to various self-media,social software and other network platforms.The main contents of this paper include the following chapters:The first part is introduction.Based on Dabei Agricultural Information Service Platform,this paper makes a deep research on the information demand and satisfaction of farmers’ pig farming using this platform,expounds the background of the topic,explains the purpose and significance of the research,introduces the research objects and methods of this paper,and makes the research ideas and methods structure of this paper by using the technology roadmap.General summary and clear combing.The second part is the definition and literature review.This paper defines the concept from three aspects: farmers,information needs and satisfaction.In this study,the concept and status of information technology,agricultural information service platform,farmers’ satisfaction were sorted out in the literature.The third part is about the construction situation of Da Bei Nong information platform.Firstly,this paper introduces the construction and development of informatization platform,and secondly,this paper introduces the content and development of Dabei agricultural informatization platform.Wisdom Dabeinong Group uses advanced ideas and technology to merge the company,farmers and market into a "network".Data management is the main content of Rural Credit Cloud,commodity trading is the main business of Rural Credit Mall,financial services is the main business of Rural Credit Finance,in addition to the mobile phone to connect the three business of the Intelligent Agricultural Communications,constitute a "network." The "three nets and one pass" product structure provides reliable information platform for pig farmers.Wisdom Dabei Agricultural Group subverts the traditional operation mode of Dabei Agricultural Group through intelligent means,promotes the high integration of Dabei Agricultural Group’s industrial chain,establishes a new PIB mode of rural people,information and commerce,and strives to build Dabei Agricultural Group into a high-tech modern agricultural entrepreneurship service platform.The fourth part is farmers’ satisfaction survey of Da Bei Nong information platform.This part is a questionnaire survey of 152 farmers to study the farmers’ information needs and satisfaction to participate in the Dabei Agricultural Information Service Platform.Among them,the research includes several aspects: the basic information of farmers and farms;business model;farmers’ information needs when using the Dabei Agricultural Information Service Platform;farmers’ satisfaction with the Dabei Agricultural Information Service Platform.Because of the author’s working relationship,considering the authenticity and reliability of the data sources,this paper identified the research object as participating in the construction of Dabei Agricultural Information Platform pig farmers.This paper chooses self filling questionnaire.In this paper,descriptive statistical analysis classifies and integrates the basic information of the research object from the basic description of the sample situation;descriptive statistical analysis of farmers’ information needs;descriptive statistical analysis of farmers’ participation in the construction of Dabei Agricultural Information Platform;descriptive statistical analysis of farmers’ satisfaction with the information platform.The fifth part affects the satisfaction of farmers’ information needs and causes.Through the investigation and analysis of farmers,find out the problems and reasons that affect the satisfaction of farmers’ information needs,and provide the basis for this paper.In the sixth part,suggestions on improving farmers’ satisfaction with information needs,the paper puts forward relevant countermeasures and suggestions to improve Dabei Agricultural Information Platform.