The Blend Of Contemporary Art Visual Elements In Visual Communication Design

Under the background of globalization and information,with the blending of culture,the progress of science and technology,the change of people's life-style and transformation of aesthetic consciousness,all aspects of art and design are changing quietly.Under this background,the contemporary art has also ushered in a period of vigorous development,and has develo ped towards a diversified and multi-level direction.Contemporary works of art will be penetrated deeply into all aspects of public life.Works will be more intuitive,vivid,stereoscopic,and profoundly presented.Meanwhile,the visual communication design is also developing towards the direction of multi-disciplinary crossover,its content coverage,expression forms,and transmission media being involved in are becoming more and more extensively.The development of contemporary art has an impact on the development of the design field as well.The visual communication design has been developed and changed in the collision with contemporary art,while the visual elements of contemporary art are gradually integrated into the visual communication design.Moreover the visual communication design inside and outside are being rebuilt.In this paper,by analyzing the phenomena and characteristics of the visual elements of contemporary art in the source,environment and rule of the visual communication design,this paper concludes that the development of contemporary art has brought various influences to the visual communication design,summarizes the functions and the changes have been brought to the visual communication design,and gives prospection to the future development of visual communication design.