Research On Interaction Design Of Digital Platform For The Nantong Kite Based On Psychological Representation Theory

The Nantong kite is one of the first traditional crafts listed in the national intangible cultural heritage list.It not only has a long history,but also carries the essence of Chinese culture while presenting an ancient artistic form.As a unique traditional handicraft in China,there are fewer and fewer people who know and master the kite and traditional craftsmanship,in order to inherit the kite-making skills effectively and to be recognized by more people,it is urgent to adopt effective and brand-new means to protect this characteristic intangible cultural heritage.This topic focuses on the digital platform design of the kite and its manufacturing process,and combines the theory of psychological representation with the basic principles and methods of interaction design,to explore the digital platform and interaction design strategy suitable for the inheritance of kites,and designs an interactive prototype system,to aim at providing strategies and empirical evidence for digital protection and inheritance of kites.The main contents of this paper are as follows:First,by introducing the current development of kites,the existing problems and solutions are discussed,to start from the theory of psychological representation,this paper analyses the psychological characteristics of users in acquiring and processing information in three different research approaches: concept,analogy and image,and summarizes the influence of psychological representation on interaction design of kites digital platform.Second,from four aspects of user research,conceptual design,system design and visual design,the application of psychological representation in interaction design strategy is analyzed,and the interaction design strategy of digital platform suitable for kites is formulated.Third,it should be analyzes and forms a reasonable design scheme,studies the interactive mode of digital platform,designs and evaluates the final digital platform of kites.Research on interaction design of digital platform based on psychological representation theory has brought new ideas and methods for the protection and inheritance of intangible cultural heritage of the Nantong kite,it helps to raise the public's attention to this national intangible cultural heritage.