Brand Design Of A Series Of Tourism Manuals In Sanming City,Fujian Province

In today's society,tourism has become a relaxing entertainment project that can be participated by men,women,old and young.It has also become a part of the economic growth of every city.In the opinions of the State Council on promoting the reform and development of tourism in 2019,it is also mentioned that the people's governments of all provinces,autonomous regions and municipalities directly under the central government,ministries and commissions of the State Council,and institutions directly under the State Council:tourism is an important part of modern service industry and plays a leading role.To speed up the reform and development of tourism industry is an inevitable requirement to adapt to the upgrading of people's consumption and the adjustment of industrial structure.It is of great significance to expand employment,increase income,promote the development of the central and western regions and the poverty-stricken areas to get rid of poverty,promote the steady economic growth and improve the ecological environment.It is also of great significance to improve the quality of people's life,cultivate and practice the socialist core values.Sanming,my hometown of Fujian Province,is an industry-oriented city.Due to the rapid development of the Internet and the gradual decline of the real industry,the government wants to diversify its development,so vigorously promoting the development of tourism has become one of the government's key tasks.After many years of studying in other places,I found that I knew little about Sanming City.I didn't even know where Sanming was.Sanming has a cross-strait(Sanming)moden forestry cooperation experimental zone,is the national collective forestry comprehensive reform experimental demonstration zone,enjoys the reputation of"green treasure house" in Fujian,and is one of the four cities with living tree reserves of more than 100 million cubic meters.As of June 2015,79 kinds of metal and non-metal minerals have been found,49 kinds of proven reserves and 43 kinds of developed and utilized minerals.The city has two world-class brands of Taining world natural heritage site and World Geopark,and more than 50 national and provincial tourism brands,ranking first in the province in terms of quantity and level.Not only the government,but also the local residents.I want to change the external impression of Sanming,so that the outside world not only knows that Sanming is an industry-oriented City,but also has its unique cultural characteristics and tourism style.The taste of a tourism manual can indirectly improve the impression of the outside world on the city.I combine Sanming's unique cultural background,cultural customs and tourist attractions to solve the five problems of food,housing,transportation,entertainment and shopping for consumers.Gather in a series of manuals to improve Sanming's brand awareness in the outside world,so that the outside world gradually understand Sanming.