Research On The Protection And Development Of Fengdan Agricultural Cultural Heritage In Tongling,Anhui Province

There is no doubt that the research on the protection,development and utilization of agricultural cultural heritage is more popular than it is today.In view of its huge potential value such as economy,culture and ecology,it has attracted the attention of governments at all levels in various countries and at home.According to the definition of agricultural cultural heritage,through on-the-spot investigation and literature review,this paper believes that "Fengdan" in Tongling not only has a planting history of more than 1600 years,but also has related planting techniques and experience,agricultural landscape,and relatively complete production system.Its production techniques of Fengdan were listed as the provincial intangible cultural heritage in 2014,so the author thinks that Fengdan in Tongling has the advantages of The potential value of systematic research on Agricultural Cultural Heritage.This paper summarizes the characteristics and values of Fengdan in the process of its protection and development by means of on-the-spot investigation and literature research,and analyzes the advantages,disadvantages,opportunities and challenges of its protection and development based on the development of the primary,secondary and tertiary industries of Fengdan in Tongling.According to the SWOT analysis,we can further understand the importance and urgency of the protection of Fengdan Agricultural Cultural tiger heritage in Tongling,so as to draw out the basis of protection and development.According to the current situation of the protection and development of the Agricultural Cultural Heritage and Fengdan in Tongling,this paper puts forward the theoretical principles and safeguard measures to promote the sustainable development of the Agricultural Cultural Heritage of Fengdan in Tongling.The main contents and conclusions are as follows:(1)Based on the investigation and analysis of the characteristics and value of Fengdan Agricultural Cultural Heritage in Tongling,it is shown that the characteristics of Fengdan Agricultural Cultural Heritage in Tongling have a long history of origin and evolution,suitable geographical environment for growth,and various ways of utilization.The value of Fengdan Agricultural Cultural Heritage in Tongling is shown as potential historical and cultural value,economic value,social value,scientific research value,demonstration value and educational value.(2)In the SWOT analysis of the protection and development of the Agricultural Cultural Heritage of Fengdan in Tongling,from the perspective of advantages,there are mainly excellent quality,exquisite production technology and perfect three industry chain ofFengdan in Tongling.From the perspective of disadvantages,it mainly shows that the current planting area of Tongling is very limited,the growing subject of Fengdan is gradually aging,the planting cost is high,and the government's attention and support to Fengdan is not enough.From the perspective of opportunities,it mainly shows the potential economic,social and ecological benefits of Fengdan in Tongling,the development and expansion of Fengdan enterprises,preferential national government policies,huge market space and the rise of international and domestic agricultural cultural heritage protection.From the perspective of challenges,there are mainly the smaller market competitiveness of Fengdan agricultural planting in Tongling,the lower social awareness of Fengdan in Tongling,the backward brand building awareness of Fengdan in Tongling,and the small number of consumers in the mainland of Fengdan products.(3)Through the investigation of the citizens,enterprises and farmers in Tongling City and the analysis of the results of the questionnaire,this paper explores the local willingness to carry out the protection of Fengdan agricultural cultural heritage,which is the necessity and urgency of the protection of Fengdan Agricultural Cultural Heritage in Tongling City,and explores the protection strategies.From the perspective of local respondents' willingness to protect,the overall awareness of protection is not strong enough and the level is low.From the perspective of protection strategy,it is mainly divided into agricultural ecology,agricultural culture and agricultural landscape protection.(4)Based on the above analysis of the basis and strategy of the development of Fengdan Agricultural Cultural Heritage in Tongling,this paper puts forward the ways to promote the development of Fengdan Agricultural Cultural Heritage in Tongling.It mainly includes improving the efficiency of land use,developing and innovating Fengdan products,developing brands and markets,developing eco-tourism,etc.,with detailed differentiation and expression.(5)Finally,the paper summarizes the coordination and safeguard measures that should be paid attention to in the process of the protection and development of Fengdan agricultural cultural heritage.It shows that we should follow the principles of protection first,development second,coordination of three industries,dynamic protection,dynamic inheritance,multi participation,mutual benefit.The effective protection and sustainable development of agricultural cultural heritage can be guaranteed by laws,organizations,talents and policies,funds and information.