Research On Social Network Relationship And Risk Governance In PPP Project Of Pension Service Industry

In response to the Party Central Committee's old-age pension concept of "happy old age,nourishing old age and gaining old age",the State encourages governments at all levels and social forces to cooperate with PPP(public-private partnership)mode to promote the development of the pension service industry.Therefore,the development of PPP projects in the pension service industry is of great significance to alleviate the increasingly serious pension problem in China.Whether the risks of PPP projects in the pension service industry can effectively prevent and control has a vital impact on the success of the projects.However,the characteristics of PPP project in the pension service industry,such as long life cycle,large scale,many stakeholders involved and complex relationships among them,make it more difficult to identify and prevent project risks,and the traditional risk analysis methods cannot adapt to the above characteristics.This study considers that the relationship between stakeholders is the key to the success of project governance in the PPP project of the pension service industry.The relationship among stakeholders constitutes the social network structure of the project,and the network structure will affected all stakeholders.Therefore,analyzing the social network relationship of the PPP project in the pension service industry can identify the project governance risk effectively.Firstly,this study divides the PPP project of the pension service industry into three stages: the stage of project establishment and bidding,the stage of construction and the stage of operation,and identifies the stakeholders in each stage.Secondly,a stakeholder relationship intensity measurement system including contract relationship,dependence degree,reciprocity and communication intensity is established.According to the measurement system,using Delphi expert consultation method obtain the stakeholder relationship intensity at all stages,so as to construct the social network relationship model of PPP project in the pension service industry at all stages in the Netdraw.Then,using Ucinet 6.0 to analysis the individual network indicators and the overall network indicators in the social network of each stage of the project,it is found that in the stage of project establishment and bidding,the social capital and Financial Bureau are at the core of the network,and the advisory bodies are facing greater individual network risks.In the construction stage,the project company and the project contractor are in the core position of the network,the overall power of the network is too centralized,and the supplier is in the weak position of the network,which has a high individual risk.In the operation stage,project companies and third-party service organizations are in the core position of the network,and the elderly group has a high individual network risk.At the same time,in the construction and operation stages,banks and insurance institutions are all at the edge of the network,which is prone to project governance risks.Finally,based on the social network relationship and risk analysis in each stage,on the one hand,the nodes with higher individual network risk in each stage should adopt alliance measures,which not only effectively enhance the status of the network,but also alleviate the overall risk of the network.On the other hand,other network nodes with project governance risk take corresponding risk management strategies to reduce overall network risk.