Research On Improving The Influence Of Public Security Government Weibo

Thanks to the innovation and popularization of information technology,people's work and life are closely integrated with the Internet.On this basis,various new media platforms usher in development opportunities,but also bring many challenges to the government.With their strong grassroots and convenience advantages,platforms such as Weibo and WeChat have attracted a variety of Internet user groups and provided a space for Internet users to express their opinions and participate in politics.In this space,a government seat is naturally indispensable.The advantages of the new media platform in publishing government affairs information and conducting governmentcivilian interactions are obvious,but how effective the government has used the new platform remains to be seen.The influence of government affairs microblog is an important basis for evaluating the effect of government affairs microblog transmission.This article takes the public security government affairs microblog as the starting point,and mainly studies the issue of improving the influence of the public security government affairs microblog.First,based on the analysis of relevant domestic and foreign research literature,combining theory and practice,a fivedimensional,16-index public security government microblog influence evaluation system was constructed.The second step is to collect data from 77 accounts in provincial,prefecture,and county government microblogs using the time period from November 10,2019 to November 23,2019,and determine the weights using the entropy method.Finally,the comprehensive score of the influence of 77 public security government microblogs was finally calculated,and the influence levels of public security government microblogs at all levels were divided.Finally,based on the comparison between the high-scoring sample and the low-sampling sample,the old and new problems existing in the influence of public security government microblogs are summarized and analyzed,and suggestions for improvement are put forward.The research shows that the Weibo influence evaluation system for public security government affairs constructed in this paper is innovative;based on this system,the influence of Weibo for public security affairs can be analyzed.Being able to compare the impact of different regions on the level of influence and the causes of the gap has certain value for improving the service quality of China 's public security government microblog service and the government 's credibility.