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Profit Training Basketball Market For Changsha Zhuzhou Xiangtan Youth

Posted on:2019-10-13Degree:MasterType:Thesis
Country:ChinaCandidate:Y LiuFull Text:PDF
GTID:2417330545478853Subject:Physical Education and Training
Abstract/Summary:PDF Full Text Request
In the rapid development of basketball,in recent years,the youth basketball training market is also hot.It is of great significance to understand the present situation of the basketball training market and explore the factors that influence the development of the market,which is undoubtedly of great importance to the sustainable and healthy development of the youth basketball training market.Therefore,by using literature,SWOT analysis,questionnaire and other research methods,we analyze the profitable basketball training market of Changsha Zhuzhou Xiangtan youth.1,currently,the venues and facilities of the Changsha Zhuzhou Xiangtan youth profit basketball training institutions are mostly operated by leasing.Of them,62.7%of the basketball training institutions have been registered in the business sector,belonging to the form of self-employed households.58.6%of the students pay the fee directly to take part in the training of basketball.The students mainly concentrated in the 8-10 and 11-15 years old in two age;2,the internal advantage of Changsha Zhuzhou Xiangtan youth basketball training market profit includes the market prospects,trainees basketball interest,parental support,basketball training consumption cost is low,the basketball training organization management idea unceasing enhancement;internal weaknesses,3 Changsha Zhuzhou Xiangtan youth basketball training market profit mainly concentrated in distribution is not balanced,the basketball training organization of basketball training institutions engaged in basketball training institutions,the high cost of the target market positioning is not accurate,at the same time,project management is single,the fancy basketball,street basketball and three on three basketball project is relatively small,in addition,the basketball coach the professional level needs to be improved;the external opportunities 4,Xiangtan youth basketball training market profit mainly in sports industry Policy support,a variety of promotions,the basketball training organization promotion platform gradually increased,at the same time with a variety of business models,a basketball training mechanism 19.5%,9.3%,27.7%,35.8%by the school enterprise cooperation,cooperation between enterprises and enterprises,companies and individual operation mode;5,Xiangtan youth basketball training market’s profit external threats include training market to be standardized,lack of professional talents,affected by other projects more obvious.Based on the SWOT matrix of Changsha Zhuzhou Xiangtan youth basketball training market profit analysis on the research on strengthening the supervision,training institutions change management concept,training institutions to improve management level,improve the training mechanism of facilities,set up four grade basketball competition mechanism to enhance the overall level of coaches.To ensure the sustainable development of Changsha Zhuzhou Xiangtan youth basketball training market’s profit.
Keywords/Search Tags:Changsha Zhuzhou Xiangtan, For-profit, Young people, Basketball training market, SWOT
PDF Full Text Request
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