SWOT Analysis And Countermeasures Of Greenway Sports In Wuhan

In order to carry out the important instructions of general secretary Xi Jinping,"The dream of sports power is closely linked with the Chinese dream" and "There is no universal health,there is no comprehensive well-off',Wuhan city has strengthened the construction of the greenway in recent years.In order to promote the development of green road sports in Wuhan city and meet the people's growing demand for better life,this paper analyzes the current situation and existing problems of greenway sports in Wuhan and puts forward some countermeasures.The text of the framework is as follows:The first part is the introduction,which expounds the origin,the research significance of the greenway sports research in Wuhan,the research status and theory application of "greenway sports" and "SWOT" at home and abroad.The second part is research objects and method.This part includes the Wuhan greenway sports research questionnaire design,East Lake greenway,Hankou marshland greenway and other eight Wuhan greenway research site selection,and the research,preparation and implementation of Greenway sports in Wuhan.The third part is the result and analysis.Based on the SWOT theory of management,this paper compares the greenway sports in Guangzhou,Changsha,Chengdu and other cities' greenway sports.A comparative analysis of Wuhan city green way of sports development strengths,weaknesses,opportunities and challenges,and this is the main point of the full text of the study.According to the research,there are three advantages in the development of green road sports in Wuhan:natural geographical advantage,obvious population advantage and good green road construction.There are also three disadvantages of the development of green road sports in Wuhan,such as lack of leisure time,inadequate development and imbalance of green road sports facilities,and inadequate supply of public service for green road sports.The attention and support of the related departments of the state and Hubei province and Wuhan city has attached great importance to green road sports,and the experience and reference of the development of green road sports at home and abroad which give opportunities for the development of green road sports in Wuhan.However,there are some problems.One potential threat is that the contradiction between the limitless demand for physical exercise in Wuhan and the limited space of the green road sports development in the megacities.The other potential threat is that the contradiction between the rapid development of green road environmental resources and the poor awareness of the green road environment protection.The fourth part is the conclusion and the suggestion.Based on the SWOT theory of management,the four strategies of SO,WO,ST and WT in Wuhan greenway sports development are put forward.This is the key and foothold of the full text research.The SO strategy is a growth suggestion,on the one hand,we can strengthen the planning,construction and management of the green road in Wuhan.On the other hand,we can also build world-class green road sports with Wuhan characteristics.The WO strategy is a twisting proposal.We need a good supply side reform of green road sports in public service with policy support,and we can increase public green sports participation at home and abroad with influential activities.The ST strategy is a variety of development and operation recommendations.We can open up various forms of development channels with optimizing the development concept,and develop diversified management with the help of the advantage of the site.On the other hand,we can also dig humanistic factors to promote the city of Wuhan citizens a sense of pride and sense of double harvest.The WT strategy is defensive Suggestions.First,we should vertical and horizontal to realize the coordinated development of Wuhan city and the surrounding provinces of Greenway Sports;Second,we should create the brand image of Wuhan greenway sports in reasonable position.Third,We should take people as the center and enhance the sense of pride and sense of achievement of the citizens.