The Influence Of Contemporary Image Dissemination On College Students' Ideological And Political Education And Its Countermeasures

As the product of the development of The Times,contemporary image dissemination attracts people's attention with its distinctive features,which is popular among college students.At the same time,from the perspective of college students'ideological and political education,contemporary image dissemination as a carrier of information transmission is a double-edged sword,which has both advantages and disadvantages.Therefore,we should absorb the advantages and avoid the disadvantages,and try to explore the effective countermeasures of college students' ideological and political education under the perspective of contemporary image dissemination.The article is divided into four parts:The first part expounds the basic characteristics and analyzes the reasons of contemporary image dissemination on the basis of analyzing the historical origin.Contemporary image dissemination is loved by its own metaphorical and symbolic,popular and equal,realistic and virtual,intuitionistic and fuzzy,digital and entertaining characteristics.Its development and progress can't be separated from the promotion of science and technology,the transformation of people's reading ways and the promotion of consumption demand.The second part clarifies the positive influence of contemporary image dissemination on college students' ideological and political education.As a carrier of ideological and political education for college students,it can change college students'cognitive style,learning methods and help them to make a psychological adjustment.Educators in the course of teaching can realize the innovation of education mode by constructing image thinking to realize thinking visualization,using image narration to realize knowledge visualization,strengthening online and offline interaction to realize classroom networking.At the same time,the national policy and the daily life scenes are promoted by the contemporary image dissemination can broaden the content of education of college students' ideological and political science,which is conducive to improving the quality of education.The third part expounds the negative influence of contemporary image dissemination on college students' ideological and political education.On the one hand,the image infiltration of western culture,the image transmission of vulgar content and the image dissemination for benefit has threatened the security of China's ideology.On the other hand,the contemporary image dissemination causes the educators' authority status to be challenged,and the interpersonal estrangement between the educators and the educated is aggravated.At the same time,college students are obsessed with the image world may hinder the healthy growth of them.Blind image worship causes college students to lose their subjective consciousness,the excessive image carnival causes subjective fantasy and the distorted image consumption causes psychological problems for college students.The fourth part explores effective countermeasures for college students' ideological and political education under the perspective of contemporary image dissemination.First,we should highlight the ideological value of contemporary image dissemination by strengthening the education of the Marxist theory,presenting the results of social development and the typical image of real life.Secondly,the educators should conform to the development of the times.So,they should enhance the communication of the subjects to make themselves a modem compound education talent,strengthen the consciousness of image to improve the ability of image interpretation and analysis,and integrate the image moral education into the classroom practice.At the same time,the college students should break through the restrictions of the cocoon of information,grasp the information of the image dissemination scientifically;cultivate the dialectical thinking,form the visual literacy of the modem image;participate in social practice,improve the aesthetic sentiment of artistic image,so as to realize the contemporary image dissemination rationally.Finally,we should improve the relevant service and guidance of contemporary image dissemination by establishing and improving the laws and regulations,and strengthening the internal and external supervision and management.