Research On The Current Situation And Strategy Of Mobile E-sports Industry In China

Electronic Sports(e-sports)is the confrontational game among the people,which use electronic facilities as the Sports equipment,when the electronic game has achieved the competitive level.With the popularization of internet,domestic game industry grows rapidly,the producer ' s and consumer ' s behaviors in the whole e-sports games industry which have become the main territory of internet consumption.The generation after 80 s and 90 s,whom were influenced by the electronic games and have feelings about it,have been grown to the backbone of society.In the 2016,the Ministry of education professional education and adult education division published?Notice on Advanced Vocational School Simulated Enrollment Declaring Work?,which announced 13 supplemental professions of 2016,it including “the sport and management of e-sport”which is belong to sports category of the Education and sports classes,specialty code is670411.With the “Internet +” risen to national policy strategy,“Game entertainment” become the state supports industry links,it has achieved favorable effect involving multidimensional interaction about technology,industry,cultural.This article begin with Industry history,scope definition,developmental environment,case analysis etc,make a concrete analysis the current status of e-sports industry of the spread and development tactics,furthermore choose the most popular MOBA game——King of Glory attached sample,in the end offer advises about the competitive mechanism,the competitive characteristic,the current situation of live streaming.The article with the help of ways of document research,comparative study,case analysis etc in communication re-search methods,make a specific analysis for the current status of e-sports industry of the spread and development tactics.It is hoped that there will be some reference to future research.