| The marathon movement originated in ancient Greece in the war,because the marathon is the minimum technical content and age and sex limited to small,easy to be accepted by the public,the venue quality is not high,at the same time it also has exercise will quality,improve the body disease prevention ability and reduce the incidence of various diseases etc.more and more people love this sport,and to participate in this sport.The marathon has become a number of participants,game time,schedule length,affected by the external environment,the game process of emergency events movement,especially the city marathon has been linked to city tourism development of the sport and the development of the city,and has a positive effect on the local drive the economic development.Based on the digital media platform marathon live mode research,through the analysis of the current marathon live in the process of operation,the construction of the live mode digital platform marathon based,and puts forward the research based on the digital platform of Marathon broadcast mode of social culture and economic significance.First of all,this paper carried out the research work on the development status of marathon race live,specific study of the event history,broadcast media platform development and marathon race live,marathon events live through the research on the development present situation,proposed the marathon has a number of participants and game a long time and schedule long,affected by the external environment,in the process of emergency events and so on.Secondly,this paper studies on the marathon live broadcast based on the present situation,proposed the existing problems of the marathon race live during the operation,that the problems and shortcomings,audience interaction events live show during the live event,a single sense signal and the complexity of the project,sponsors ability is the main limit problem the Marathon live operation.Finally,this paper constructs the model of digital broadcast platform marathon,the main event from strengthening the interaction with the audience,to strengthen the process of live events diversity,the use of cloud technology to optimize signal transmission,strengthen the sports event management information and strengthen the cooperation with the sponsors of several aspects.In the interaction with the audience,to make full use of technology and a barrage of chat rooms,the development of moreappropriate audience demand broadcast mode,increase the rich and colorful chat background and meet the different needs of all kinds of default statements of the audience,transfer and audience interaction makes full use of the VR virtual technology development good information;in the event live the diversity of the process,to increase the entertainment and spiritual realization of the whole process of introduction,event tracking,improve the quality of host level;in the use of cloud technology,to realize the broadcast system,real-time recording,image zoom lens switching,high quality image signal transmission and video playback and other related functions in strengthening;sports information management,should be based on the smart Bracelet networking technology,realize the athlete information with each data application platform.The information interaction between,accurate and timely information collection and other functions,to meet the needs of normal operation,the tournament live events;in working with the sponsors,to strengthen competition investment,brand promotion,and strengthen the event sponsor cooperation work,security events in the process of direct seeding of capital operation.A sports marathon sports events as the most influential,the rapid development of it,especially the application of new technology is bound to provide new ideas and methods for other types of sports events as well as the development of new technology,hope some views and ideas proposed for other sports development especially,other sports events in the digital media platform to broadcast mode application can provide some reference ideas. |
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