Research On The Diversified Supply Of Public Sports Services In Dalian

The improvement of our country's economic strength and national living standard arousing the enthusiasm of the masses to participate in physical fitness and leisure and entertainment.In the process of the mass transition from material demand to spiritual demand,the importance of sports to human health,social harmony and cultural exchange is becoming more and more important,and the need for sports participation is more and more important.The pursuit and motivation become more diversified,which further stimulates the growth of sports consumption.The reform and development of China's sports cause put forward higher requirements and more challenges for the service level and innovation ability of the internal doors,organizations and institutions in the field of sports.The public sports service is the core guarantee for the maintenance of social public sports interests,and the diversity of its supply system is related to the social public sports development.Based on the characteristics of the government as the core of the public sports service in China,there are many malpractices in the implementation process with public rights as the management means.As early as the "12th Five-Year" planning period,China put forward the model of the basic public sports service supply for the government,the social forces and the citizens in three aspects.New requirements.During the "13th Five-Year" period,the demand for the development of sports service supply was supplemented again,and it was advocated to construct in a pluralistic direction.This paper takes Dalian public sports service diversification as the research object,selects Dalian people as the investigation object,uses the questionnaire and the expert interview method to understand the present situation of the public sports service supply in Dalian,and draws the following conclusions:1.As a whole,the public sports service in Dalian has already begun to take shape and has achieved certain results in continuous planning.2.According to the questionnaire survey of the people in Dalian and interviews with relevant experts,it is believed that the current public sports service supply management mechanism in Dalian is incompatible.3.According to the current data of Dalian City,the number of existing Municipal Sports Association,district(city)County Sports Association,fitness station and social sports instructor in Dalian has been counted.It shows that the public sports services in Dalian continue to improve the facilities and facilities,but there are not timely repair and maintenance,resulting in social supply.Give the contradiction.4.The main body of public sports service supply in Dalian is mainly government agencies,followed by social and market auxiliary forces.5.Dalian sports activities lack of interest,many regular sports clubs include competition events or performance items are relatively fixed.In the face of the main contradictions and problems existing in the pluralistic supply of public sports services in Dalian,the feasible measures to improve the diversified mechanism of public sports supply in Dalian are as follows:1.To enrich the content of public sports activities.By holding lectures,interviews and propaganda activities related to fitness knowledge,we can stimulate and guide the masses to set up correct sports concepts,better disseminate sports culture,create brand sports with developing characteristics,and build cultural and sports centers.2.Define the main position of diversified supply of public sports services.It includes the main position of the government,society and market.3.Explore the investment channel of the main body of supply.We should promote the transformation of government functions and make use of social sports organizations and market management models.4.To promote the construction of legal system.Through the full implementation of national,local and community regulations and systems,deepen the reform of public sports supply system.5.To strengthen the social sports guidance.Through the construction of fitness counseling sites and service agencies,and training social sports instructors for the masses to develop a scientific and reasonable exercise prescription.