Research On Business Model Design And Implement For E-Learning Of DRRD

In recent years,with the development of information technology and the development of mobile Internet,the popularity of mobile terminals,E-Learning has experienced a crazy stage of development.Developed countries represented by the United States,promote the development of E-Learning in the world.In China,E-Learning market scale is expanding constantly and year a lot of new E-Learning company is born every year,a lot of traditional education companies change to E-Learning company,meanwhile like Baidu,Tencent,Alibaba,Netease and other Internet companies have also joined the field of E-Learning education,domestic colleges and universities also continue to explore the education reform,the country has been in promoting education informatization,the traditional education caused a huge impact with risk investment will continue to be used.But up to now,E-Learning companies can achieve a profit of less and less,The main reason is that there is no successful business model in the field of E-Learning,More companies and capital are in the exploratory phase,Optimistic about the future of E-Learning.This article attempts to form elements of the business model,The current situation of E-Learning in the field of IT vocational education is analyzed,Introducing E-learning elements in DRRD’s business model,Innovative design and implementation of business models,Solve the problem of low profit of company training business,To other educational institutions in the design of E-learning business model innovation.This article the analysis of the E-Learning profession is mainly through the literature research method,the research method and the case analysis method.First of all,this paper analyzes and summarizes the current domestic and international research on the business model of E-learning.Secondly,the definition,characteristics and elements of E-learning are expounded,At the same time,the definition,elements and innovation of business model are expounded.Third,the domestic and international E-learning typical business model is summarized,List the success stories of each business model,The reasons for its success are analyzed from the angle of business model,At the same time,we compare each business model,Provide reference for subsequent DRRD business model design.Fourth,Focus on the current situation of DRRD company,operating data,and then put forward the company’s existing business model encountered problems,And the causes of the problem analysis,At the same time,combine DRRD to implement the internal and external environment of E-learning,Survey target customer needs,DRRD implementation of E-learning business model design,And from the perspective of business model elements.Last,DRRD E-learning business model implementation steps were planned,Including marketing,online system construction,online course construction,online course pricing,organizational security and other aspects,And the effect is predicted.Hope that through the analysis of this article,Can provide ideas and methods for business model innovation of other E-learning companies in China.