Research On The Construction Of The Discourse Platform Of Colleges And Universities' Ideological And Political Education In The Context Of New Media

In the new media age of the media disseminating constantly changing,the new media technology and application have been closely integrated with the various fields of human society.The discourse of ideological and political education has begun to take various types of media as propagation medium.in the growing trend of the situation,how to use the new media technology for bring forth new ideas of discourse paradigm of ideological and political education in colleges and universities has become an important topic that the ideological and political education community taking actively attention in recent years.In the context of new media,research on building up the discourse platform of colleges and universities' ideological and political education is a new foothold and focus for discourse paradigm of Ideological and political education.We must take the context of new media as the background,and combine the discourse platform of Ideological and political education with the context of new media theory organically,so that we can not only highlight the epochal,scientificity and humanity of theoretical research on discourse platform of ideological and political education,but also maintain long-term vitality for the discourse of Ideological and political education in the new media age.College students is an important group of using new media discourse platform,so that researching on building up the discourse platform of Ideological and political education is of great significance for colleges and universities to carry out the education idea of " the moral values establishment,people cultivation and culture education." The ideological and political education community should proceed from reality,exploring to the ideological and political education discourse platform that adapting to the material and spiritual cultural needs of the students,so that we can improve the guidance,initiative and voice of colleges and universities' ideological and political education to consolidate Marxism guiding status in the field of ideology.Under the new media age,as the forefront of ideological work,colleges and universities actively building up the discourse platform of colleges and universities' ideological and political education based on new media technology is not only the speech field for the colleges and universities' ideological and political education to promote guidance,initiative and voice in colleges,but also the thought bastion for consolidating the guiding status of Marxism in the field of ideology.This paper mainly contains four parts.The first part is that attempting to interpret two important notions of this article from the Angle of the theory,The first notions is the meaning and features of “the context of New Media”,and the second one is the meaning of " the discourse platform of colleges and universities' ideological and political education ",then the author will analyze the extension theory advantages datailedly,such as characteristics of discourse platform of colleges and universities' Ideological and political education,constituent elements and the basic functions.The second part is,from three dimensions of colleges,to propose,analyze and study the necessity of building up the discourse platform of colleges and universities' Ideological and political education in the context of New Media.The third part is,from three aspects: the state,universities and personage,to analyze hindering ingredients of building up discourse platform of colleges and universities' Ideological and political education in the context of the New Media.The fourth part is,based on the hindering ingredients,trying to explore the countermeasures of the research on building up discourse platform of colleges and universities' Ideological and political education in the context of New Media.The countermeasures mainly include the principles,targets and paths of construction.