Research On Contemporary Chinese College Students' Communism Belief Education

China's economy is developing rapidly,and it has been growing rapidly for 20 to 30 years,especially after China's accession to the WTO,China's economy is integrated with the world,people's living standards have changed dramatically,and people are urgently starting to upgrade their consumption,which provides opportunities for the spread of ideas that are not conducive to China's development.The spread of consumerism in China's mainland has affected many people in China.At present,this trend of thought enters the University,spreads in the campus,affects the university student,mostly is the negative influence.College students are the future builders of the country,which should be paid attention to.How to guide college students to effectively avoid the negative influence of consumption trend,so as to establish a full of positive energy consumption concept of college students and develop excellent consumption habits,is a very important task,which needs to be studied.This paper studies the specific influence of consumerism on college students by using the methods of literature research,general and special combination,historical and logical unity,and theory and practice,and finds out the Countermeasures for ideological and political workers to lead college students to resist the negative influence of consumerism.This paper starts from the overview of consumerism,explains its basic contents and characteristics in detail,so as to provide a theoretical basis for the later discussion,and then analyzes the negative impact of consumerism on college students,including the impact on College Students' values,as well as the moral deficiency of college students,on College Students The influence of growing environment and so on.In addition,the paper analyzes the reasons why consumerism can affect college students and bring about negative effects,so as to combine theory with practice and explore effective suggestions and guidance strategies.The specific strategies are to carry out the education of socialist core values for college students,including improving the ideological and political quality of college students with Marxist education,taking the ideal education of socialism with Chinese characteristics as the source of the important ideals and beliefs of contemporary college students,coordinating and guiding the consumption culture of college campus with the national spirit and the spirit of the times,taking the education of socialist core values and Regulate the consumption behavior of contemporary college students.This paper also explains the strategies of communication management and control,including strengthening supervision and promoting the media to carry out the communication of positive consumption view.This paper also puts forward the strategy of family education,and effectively let college students learn self-control,including the strengthening of family education,the demonstration of parents,as well as the contact between home and school,and strengthening the cultivation of College Students' financial management concept.I hope these strategies will play a positive role in changing the influence of consumerism on college students.