Research On The Development Strategy Of China's Higher Education Overseas Consumption Export Trade

As an important part of the field of service trade,education service trade has become increasingly important in international service trade,and has become an important economic growth point for various countries.At the same time,the advancement of science and technology and the development of modern transportation have also facilitated international trade in education services,making its trade methods and trade content increasingly rich.The overseas consumer export trade of higher education can not only create direct economic benefits for the country,but also promote the development of related industries and bring other long-term benefits.In the new era,promote the development of China's higher education overseas consumer export trade.It is particularly important to constantly tap the potential of China's overseas consumer exports.As an important part of international service trade,higher education overseas consumer export trade can not only bring direct economic benefits to the country,but also promote the development of related industries,such as driving local consumption and boosting tourism industry growth.At the same time,in the overseas consumer export trade of higher education,the education of foreign students in China can promote the understanding of China by foreign students,eliminate the prejudice against China,form political influence,and also export Chinese traditional culture and promote Chinese culture in the international Dissemination among international students to enhance the soft power of Chinese culture.The development of China's higher education overseas consumer export trade must closely follow the world trend,actively integrate with international higher education,and actively participate in international competition and cooperation to promote the sustainable development of China's higher education overseas consumer export trade.Based on the theoretical research results and practical exploration experiences of foreign higher education overseas consumer service trade,this article takes China's higher education overseas consumer export trade as the research object,and uses the theory of competitive advantage as a guide,using a combination of qualitative and quantitative The research method analyzes the development of China's higher education overseas consumption and export trade from the aspects of trade scale,source distribution,category structure,and export competitiveness,from production factors,demand conditions,related industries,college strategies,government roles,and opportunities.Six aspectsquantitatively analyze the influencing factors of China's higher education overseas consumer export trade,and draw on the successful experience of the development of overseas consumer export trade of higher education in developed countries such as the United States,Australia,and Japan.China's Higher Education Overseas Consumption Export Trade Development Strategy.The main conclusions are:(1)The overseas consumer export trade of higher education is aimed at higher education services,with the goal of improving economic benefits,and receiving educational output from other countries or regions.In recent years,it has developed rapidly,and has gradually become a new economic growth point for many countries,and its share in international trade is getting higher and higher.Countries are also gradually realizing the great potential of the development of overseas consumer export trade in higher education;(2)The overseas consumption and export trade of higher education in our country started relatively late and gradually expanded from nothing to development.Its development has roughly gone through the period from the founding of New China to the beginning of reform and opening up,the beginning of reform and opening up(1978-1989),and the period of market reform(1990 Years to date)and so on.In recent years,China has made great achievements in the development of overseas consumer and export trade in higher education,but there are still problems such as the small scale of trade,the concentrated birthplaces,and the single category structure.The analysis structure using indicators such as international market share,revealing comparative advantage,and trade competitive advantage shows that as China attaches greater importance to higher education overseas consumption and export trade,the overall result of various competitiveness indicators has improved,but has improved.Compared with other developed countries,the market share of China's higher education overseas consumption and export trade is still small,and its competitive disadvantage is obvious.Its competitiveness in the international market is low,and the international competitiveness of China's international student education has been comprehensively improved.It takes a lot of effort;(3)The competitiveness of China's higher education overseas consumption and export trade depends on the four decisive influencing factors of production factors,demand factors,related and supporting industries,enterprise organization and structure,and the two auxiliary influencing factors of government and opportunity.The empirical analysis in this chapter shows the proportion of national research funding in production factors as a percentage of GDP,the gross enrollment rate of higher education in demand factors,per capitalGDP in related industries and supporting industry factors,college strategy and organizational structure factors The number of research and experimental development projects(projects)in middle schools and the proportion of financial education expenditure in government elements in China's GDP has a significant impact on China's higher education overseas consumption and export trade;(4)As far as overseas consumer and export trade of higher education is concerned,whether it is the United States as an established country,Australia as a rising star,and Japan,which has strong growth,all rely on its high-quality higher education resources,advanced education infrastructure,and higher Economic level,reasonable student-teacher ratio,advanced high-tech industry,strong academic atmosphere,greater autonomy for college admissions,perfect education quality guarantee system,international long-term strategic planning,stable social environment,and pleasant life The environment and diversified government promotion policies maintain its competitive advantage and leading position in the field of higher education overseas consumption and export trade,which provides a reference for China to promote the development of higher education overseas consumption and export trade;(5)Based on the development of China's higher education overseas consumer export trade and its influencing factors,and drawing on the successful experience of developed countries,efforts should be made to jointly promote the development of China's higher education overseas consumer export trade from three levels: government,universities and opportunities.The government must increase support and increase state funding;it must change government functions and strengthen education quality supervision;it must improve the education legal system and promote steady and orderly development.Colleges and universities should strengthen the construction of teaching staff,increase investment in teaching and scientific research,and strive to open up the international student market.All parties should seize the opportunities for social development,take advantage of the international craze of Chinese elements and the opportunity of the construction of the “Belt and Road” economic belt,and use Chinese culture as the core to create the disciplinary characteristics and competitive advantages of colleges and universities in order to promote China's higher education overseas consumption and export trade.Sustainable and healthy development.