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Research On Optimization Strategy Of Enterprise Culture Construction In Jiangxi Hengji Company

Posted on:2019-09-28Degree:MasterType:Thesis
Country:ChinaCandidate:H Q WanFull Text:PDF
GTID:2429330542995437Subject:Business Administration
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In the rapidly developing economic globalization situation,in the market competition in which the survival of the fittest and the fittest are eliminated,the development of the enterprise cannot win the competition with its own available resources.Business values and development strategies must be recognized and accepted by the market.Knowledge-based industries will gradually replace laborbased industries and become the main channel for the creation of social material wealth.Through the establishment of a culture that suits the enterprise,cultural values and scientific management are deeply rooted in people's minds,and efforts are made to mobilize everyone's creativity and enthusiasm so that the employees of the company can exert their maximum subjective initiative and create the greatest economic benefits.Jiangxi Hengji Company is a company with a ten-year development history.There are many disadvantages in her,such as lack of competitiveness and innovative spirit of the enterprise;no driving force for enterprise development;lack of an important incentive mechanism,how much to consider,quality There is no way to appraise the level;a nepotism,a mixture of corporate interests and self-interest,etc.These unfavorable phenomena all stem from the neglect of corporate culture.Therefore,it is very urgent to find a corporate culture that is suitable for the development of Jiangxi Hengji Company.I have therefore conducted an inquiry into the optimization strategy for Jiangxi Hengji Company's corporate culture construction.This article uses the basic methods of literature research,survey employee questionnaires,and interviews,and summarizes,analyzes,and summarizes the research content of the experts and scholars on corporate culture construction,and clarifies the concept,characteristics,and functions of corporate culture.Jiangxi Hengji Company,and analyzed the status quo of corporate culture in Jiangxi Hengji Company.Through three methods,the employees of Jiangxi Henderson Company were particularly satisfied with the company's corporate culture construction.Through the results of the survey,the company's current corporate culture construction problems were solved.The reason for the in-depth analysis was tooptimize the corporate culture of Jiangxi Hengji Company and put forward measures for building corporate culture;combined with the actual situation of Jiangxi Henderson Company,the detailed work details of corporate culture optimization were implemented,and the corporate culture was exerted.Import,progress,and advancement.
Keywords/Search Tags:Construction of Enterprise Culture, Core competitiveness, optimization
PDF Full Text Request
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