Research On The Management Strategy Of The Battery PACK Project In HS Company

The paper aims to discuss the problems of the rapid expansion of most of small and medium enterprises in China during the initial period of their operation,the difficulty in the later period and the solution of bankruptcy.This paper uses case analysis method,taking HS Company as the research object,analyzes the battery company PACK project management strategy of HS company in China's electric vehicle industry and explores the effective management methods and practices that can meet the needs of small and medium enterprises start-upsBased on the explosive growth of business sales of HS Company from 2012 to 2015,the paper analyzes the HS company SWOT analysis and Porter Five Force Analysis,it is found that the human resources,funds and channels are insufficient,and it's in the absolute disadvantage position of the industry competition.Through the analysis of the PACK project management form and process of HS battery company,root cause of HS battery PACK project management strategy and its supporting measures have been found.It is concluded that the success of pack battery project strategy of HS Company lies in the combination of PMBOK and APQP manual,establishing a set of battery pack products project management process,and providing a series of supporting measures to escort them.The paper and its research conclusions will be of some reference significance to small and medium-sized private enterprises.