Research The Policy Of Big Data Service On Jiangsu Mobile Ltd.

With the rapid increase of network speed and the rapid popularization of intelligent mobile terminal,all kinds of new applications are emerging,the speed of data generated far beyond any historical period,so as to promote the human society into a new era of DT,and is increasingly penetrated into various industries and various business fields,has immeasurable business and scientific value.After more than 10 years of rapid development,China's telecom operators have begun to enter a steady low speed development.Jiangsu mobile as Chinese largest telecom operators(China Mobile)of the provincial company,to provide users a full range of telecommunications services,also mastered the user data information at the same time.But because of the strategic,management system,many factors such as degree of attention did not really get a large value,how to develop big data business,it will have important value and function for Jiangsu mobile.This paper takes Jiangsu as the representative of China's telecom operators,using big data technology theory and mode of big data thinking,the theory of corporate strategic research based on the above,using PEST and SWOT method from large data of the national macro policy analysis,Analysis of the big data era of Jiangsu mobile operators of large data applications and the advantages of the opportunities ?challenges?focus on Jiangsu mobile data business development business model,product application,clearly pointed out that the Jiangsu mobile data business model,The key operation strategy of five aspects,such as the innovation of the system and mechanism,is of reference to all the units in the business industry.