Research On The Development Of Agricultural Products E-commerce Logistics In Mudanjiang Area

As a big agricultural country,China's agricultural economic development occupies an important position.With the e-commerce gradually entering the field of agricultural products trading,the form of agricultural and agricultural products e-commerce has gradually developed and become an important new hot spot of the whole agricultural economy.It has commonly received wide attention from government and research scholars.Mudanjiang City is located in the southeastern part of Heilongjiang Province.It has large amounts of agricultural products and varieties,and even involves Russian agricultural products.As a leading city in the northeast of China,it is located in the economic center of Northeast Asia in terms of geographical conditions.The traffic is relatively convenient,and the Mudanjiang area has a good agricultural product management environment.Based on the above favorable conditions,the e-commerce of agricultural products in Mudanjiang City has developed rapidly in recent years.The e-commerce of agricultural products is an important strategic measure for Mudanjiang City to promote the rural economy and raise the income level of farmers.However,due to the fact that the development of agricultural products e-commerce in Mudanjiang area is still in the primary development stage,in the process of e-commerce transaction of agricultural products,there are many reasons such as the lack of logistics platform infrastructure,the shortage of e-commerce logistics professionals,and the lack of optimization of distribution routes,etc.,which limit the development and promotion of agricultural products e-commerce in Mudanjiang area.This paper firstly introduces the concept and a related theory of related agricultural products e-commerce logistics,clarifies the connotation of agricultural products e-commerce logistics,and introduces the characteristics of agricultural products e-commerce.In addition,this paper introduces the commodity circulation theory and logistics management theory involved in the development of agricultural products e-commerce logistics,and the transaction cost theory,etc.,then introduces the relevant theories and concepts of the logistics distribution path optimization algorithm,and uses the relevant basic concepts and theories to provide a reliable analytical theoretical basis for the following.Secondly,this paper introduces the current situation of agricultural products e-commerce logistics and distribution in Mudanjiang area,like the basic situation of Mudanjiang City,the general situation of agricultural products e-commerce development in Mudanjiang area and its influencing factors,including: policy environment,logistics system,network information service and other factors;In addition,this paper introduces the characteristics of the development of agricultural products e-commerce in Mudanjiang City,and analyzes the e-commerce logistics distribution mode of Mudanjiang agricultural products,including relying on supermarkets to set up points,relying on large logistics companies to set up service points,using passenger car distribution and relying on postal services.Thirdly,this paper discusses the current problems in the e-commerce logistics distribution of agricultural products in Mudanjiang City.Based on the current status of the logistics system construction in Mudanjiang,it is not possible to form an advanced and complete agricultural product logistics system,the development of agricultural products e-commerce logistics in Mudanjiang area and the path optimization process.There are still many problems in it.At present,the problems in the development of agricultural products e-commerce logistics in Mudanjiang mainly include: lack of e-commerce logistics professionals,gaps in logistics infrastructure,immature logistics distribution path algorithms and backwardness of logistics outlets.Finally,this paper puts forward some countermeasures and suggestions for the development and path optimization of agricultural products e-commerce logistics in Mudanjiang City.The following suggestions are proposed for the actual situation and existing problems of Mudanjiang area: cultivate the agricultural e-commerce logistics professionals in Mudanjiang area,improve the logistics system infrastructure.construction,optimization of township logistics distribution routes and cultivating end-point logistics outlets e-commerce awareness.Generally speaking,this paper aims to analyze and analyze the current situation of agricultural product e-commerce logistics development and path optimization in Mudanjiang City,focus on the perspective of logistics distribution and path optimization,analyze the constraints that restrict its development,and propose suggestions for the above problems.Countermeasures to promote the development of agricultural products e-commerce in Mudanjiang City,and finally achieve the purpose of promoting the further development of agricultural economy in Mudanjiang area,and provide a theoretical basis for agricultural product logistics research,and provide some reference for local governments to formulate policies and regulations related to the development of agricultural products e-commerce logistics.