Decision Analysis And Research Of 196 Real Estate Development Projects In Pixian County

This research takes the combination of theoretical research and practical case analysis,the combination of macro and micro analysis,qualitative and quantitative analysis.In the development process of China's second city,the basic housing problem in the process of city urgent do in-depth analysis,considering the Chinese government efforts to macro-control on the domestic real estate market current situation of Chengdu City,Pixian 196 real estate development projects the feasibility of doing objective and comprehensive demonstration.First of all,according to some basic concepts of the feasibility study of real estate development projects and the methods are investigated in theory,and analyzed the key role of feasibility study of real estate projects in the construction of the summary,principles and basis for the feasibility study of real estate project,the main contents of the project feasibility study,feasibility study of the specific steps etc.Secondly,in order to study the feasibility of 196 Pixian real estate development project as a case study,based on a summary of the current situation of the real estate market and the current situation in Chengdu City,the current level of economic and social development as the background,combined with the city's major city block development deployment and planning the outline,made a comprehensive and detailed investigation and Analysis on the development of the project site of the regional real estate market.Combined with the project's technical program and the current market situation,to carry out the project's SWOT analysis,pointed out that the project's greatest advantage lies in its advanced green design as the theme.In the design process to the customer's demand for the guide,fully consider the energy saving design,the core competitiveness of the project significantly,Low sales prices,lock has a considerable strength of the middle class professional and business investors,making the project has a strong investment value,Development prospects are good,can attract a large number of investment and purchase demand,the development of the project's disadvantages and regional coexistence,resistance will happen with the development of the market and the transformation.Opportunities and threats are mainly accompanied by the transformation of the market form,before entering the market,do a good job to increase the additional value of the subsidiary of public facilities and other infrastructure conditions,you can further improve the project cost advantage.Subsequently,combined with the project's financial analysis and project development overview,in-depth study and Research on the function of the 196 development projects,the main customer groups.The expected sales price of the project has been predicted and analyzed the future sales price positioning,and the economic and social benefits from the 196 project,energy saving and environmental protection measures,the ecological and environmental aspects of the site to assess and analyze the impact of the environmental aspects of the project.Analysis of the project's financial and benefit shows that the profit margin of the project is quite considerable,and the income is relatively stable.The results show that the economic indicators of the project,the profit for the product price is still relatively sensitive,in the future to closely monitor the sales price,the financial evaluation of the project shows that due to the high profitability of the project development,With the gradual recovery of the residential sales market,the market is expected to be launched in the market after the sales period to achieve revenue.The research on financial risk project shows that the breakeven point of this project is 56.5%,the risk of the project is not high,the risk aversion measures,an overall planning of land,to avoid the risk in the planning,but also can save cost;The use of a good climate environment in the region,do a good job in community greening to reduce environmental risks;Follow up each link of project progress,pay close attention to the surrounding real estate adjustment,and the city's real estate market dynamics,update all of the data at any time,adjust the project planning;comply with government policy and adjusted in a timely manner,and strive to make products better and create high price commercial housing product ratio,thus reduce the market risk.Therefore,the development of this project is feasible and necessary.