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The Value Of Tourism On The Silk Road Henan Section Product Development Research

Posted on:2019-01-22Degree:MasterType:Thesis
Country:ChinaCandidate:Z ZhangFull Text:PDF
GTID:2439330545481625Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
Silk Road,the earliest come from Germany geographer Ferdinand von,Mr Leahy also published in 1877 "I travel results in China"(China meine Reise Ergebnisse),the British say "the Silk Road",opened the Silk Road tourism research,and to the attention of many experts and scholars to the study of all aspects of the Silk Road.And in the domestic research on tourism value relatively late,the original is given priority to with qualitative research,along with the increase in research methods,gradually by the qualitative evaluation to the combination of qualitative and quantitative research evaluation,including the method of quantitative evaluation and qualitative evaluation methods,theory evaluation method research to lay a solid foundation for the empirical study.Domestic about the silk road tourism research mainly focus on product development,research cooperation,cultural tourism,ecological tourism and so on four aspects,but not detailed research on the silk road tourism value.The study area are also more concentrated in the land of the silk road in northwest,the maritime silk route and the silk road related areas such as henan involves less.Based on henan tourism value and the coordinated development of the silk road research as the object of empirical study,through several times successively in luoyang longmen grottoes,shaolin temple,luoyang white horse temple,field investigation,and based on related basic theory,by the methods of literature review,questionnaire survey,empirical methods,methods of interdisciplinary study,from the Angle of the silk road to the value of the silk road tourism and tourism in henan province to do a thorough perception of exploration,and through to the luoyang longmen grottoes,shaolin temple,luoyang white horse temple tourism value,the importance of the analysis of the expressive and four quadrant analysis,the article put forward the corresponding to promote henan silk road tourism value of countermeasures,in order to promote the healthy and sustainable development of the silk road tourism in henan province.
Keywords/Search Tags:The Silk Road, Tourism value perception, Product Development, Henan province
PDF Full Text Request
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