| Nowadays China has entered a new period of economic development and the deepening of reform and opening up,accelerate the transformation of economic development in the crucial period,talent and enterprise culture has increasingly become an important source of enterprise innovation,more and more force and cohesion has become an important support for the development of enterprise.People as the main body of enterprise organization is the core factor of the development of enterprises.The construction of people-oriented core corporate culture can arouse people's enthusiasm and initiative and inspire people's potential of innovation and creation.As a subsystem of the social value system,corporate culture is becoming more and more important to cultivate the people-oriented value oriented corporate culture and become a topic under the new situation.This thesis takes Shandong tobacco industry limited liability company as the research object,through the investigation of Shandong tobacco company enterprise culture present situation,through the use of Checkland analysis and the SWOT analysis method,the existence of Shandong tobacco company corporate culture under the new situation of the problem,find out the influence of disadvantage factors from the Perspective of the system of enterprise culture and the influence of several factors in Shandong tobacco the company,put forward the optimization of enterprise culture of Shandong tobacco company in the scheme of human centered.In view of the proposed enterprise culture optimization scheme based on the people-oriented,the construction countermeasures are put forward.The construction goal and orientation of Shandong tobacco industry limited liability company are defined.According to the analysis and diagnosis,the construction plan is designed from the aspects of spiritual culture,material culture,behavior culture,system culture and so on,and the construction countermeasures,implementation and continuous improvement are studied. |
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