Synfuels China Technology Co., Ltd.Construction Research Of Corporate Culture

Abstract:With the rapid development of the global economy, cultural and economic integration has become a trend of social development, economic competition is no longer direct the performance of competing products and services, and more reflected in the competitive corporate culture. In this era, an enterprise wants to be invincible in the competition, you must have the core competitiveness. Currently, excellent corporate culture is an important manifestation of the enterprise’s core competitiveness, this view has become common knowledge. Thus, active efforts to carry out the building of enterprise culture, improve team cohesion, play the company’s core competitive advantage in the fierce market economy environment, sustainable development, is developed to a certain stage of every business needs to consider the issue and make a decision.In this paper, culture Synfuels China for the study, based on corporate culture construction and other related theories above, the first analysis Synfuels China existing management model and corporate culture-building potential resources, and existing businesses in the building of enterprise culture problems trying to comprehensive system of Synfuels China corporate culture accurately determine existing resources and positioning to lay the foundation for the later design of the corporate culture. Then according Synfuels China corporate culture environment analysis, combined with the needs of corporate culture construction, Synfuels China of corporate culture spirit of the proposed scheme from several aspects, institutional, behavioral and substance. Finally, in order to ensure the smooth implementation of the Synfuels China corporate culture-building program, established to ensure the implementation of measures from the organizational, institutional, material and effectiveness aspects, trying to smooth and effective implementation of the cultural construction of Synfuels China enterprise mind.Papers difficulties and possible innovations:(1) corporate culture belongs to the soft power of enterprise development, the article in the enterprise based on existing development, design highly adaptable Synfuels business ideas and development needs of the corporate culture, the spirit of enterprise development to provide guidelines, this is the difficulty of this article and the focus. Development needs (2) excellent corporate culture must be suitable enterprise Based Synfuels company’s development philosophy and cultural identity, design and complete the company’s corporate culture, which is corporate culture theory in high-tech enterprise applications successfully complete a model has important reference value reference is herein possible innovations.Based on the analysis of cultural construction paper Synfuels China existing businesses and environmental problems on the design of a more complete corporate culture-building programs, and raised in the course of program implementation issues that need attention and program implementation safeguards to effectively promote and improve corporate culture Synfuels China to provide theoretical reference for future high-tech enterprise culture.