Research On Performance Evaluation Of C Bank Nantong Branch Based On Balanced Score Card

Banking is an important part of the national economic system and the core of the financial system.Its healthy development is related to the stability and security of the national financial system.With the deepening of financial reform after the third Plenary Session of the 18 th CPC Central Committee,China's interest rate liberalization is further accelerated.Internet banking is more active in the market,The banking market is more competitive.In an increasingly competitive environment,The management system based on performance evaluation is of great significance to the long-term development of major banks.Against this background,Building a performance evaluation system based on Balanced Scorecard is highly valued.The practice of commercial banks in western developed countries has proved that It is not only an effective measure of banking performance,but also the basis of building incentive mechanism for bank managers and employees.China's commercial banks are standardized and internationalized at the same time.We should also learn from the experience of developed countries and adopt advanced incentive mechanisms.Reform the traditional incentive mechanism to promote the efficiency of operation and management and realize the sustainable development of banks.This paper evaluated the performance of C bank Nantong branch based on the Balanced Scorecard theory.Taking the index system as the starting point and combining with the regulatory requirements of banking industry,The Balanced Scorecard and the relevant theories of commercial banks and their relevant assessment indicators have been deeply studied.First of all,the importance of using the balanced scorecard method in commercial banks is expounded.Secondly,aiming at C bank Nantong branch performance evaluation system management status and existing problems and causes analysis.Finally,the performance evaluation system of Nantong Branch of Bank C and its implementation path are comprehensively used.It will provide reference for our commercial banks in the management of business performance.Generally speaking,the balanced scorecard management is introduced into commercial banks in China.It can promote the level of performance management,stimulate the enthusiasm of employees,and help enterprises to enhance core competitiveness.