The Problems And Countermeasures Of Rural Tourism Development In Yanqing District

As a pillar industry in the modern agricultural economic system,rural tourism industry has become an important measure to implement targeted poverty alleviation and Rural Revitalization.In recent years,the rural folk custom and cultural tourism industry in Yanqing District has developed rapidly,and rural tourism has achieved substantial results.However,compared with the objective requirements of modern rural tourism system and the increasing market demand of rural tourism,there are still many problems and deficiencies in the development of rural tourism in Yanqing District.Firstly,based on the theory of tourism system,this paper systematically expounds the connotation,characteristics,types and development models of rural tourism,and makes a systematic review on the research literature of rural tourism in this year.On the basis of theoretical deduction and literature review,taking folk culture village as an example,this paper uses literature analysis method and interview questionnaire method to understand the current situation of rural tourism development in Yanqing District.Then,according to the relevant theoretical results and research data,the problems of rural tourism in Yanqing District are summarized as follows:the policy system of rural tourism is not perfect,the level of infrastructure and public service needs to be improved,the management and management of rural tourism is not scientific,the inheritance,protection and development of rural tourism resources and cultural elements need to be strengthened,the brand and marketing of rural tourism are lack,the talents Science and technology play a weak role in promoting the development of rural tourism industry.To solve these problems,this study attempts to put forward the following four countermeasures:to establish and improve the top-level design of rural tourism system in Yanqing District,to deeply Tap Rural Tourism Resources and create tourism brands,to innovate the management mechanism of rural tourism industry in Yanqing District,and to innovate the development strategy of rural tourism industry driven by all factors.Finally,the limitations and future research prospects of this study are discussed.The limitations of this study mainly include the lack of extensive and representative data sources,the validity of the experience of folk culture villages to be further tested,and the static research used in this study has certain technical defects.Therefore,the future research can be carried out from the following two aspects:expanding the research scope and region of rural tourism horizontally,and conducting dynamic vertical research on rural tourism.The innovation of this study is mainly in two aspects:on the one hand,the theory of tourism system is applied to the study of rural tourism in Yanqing District,which profoundly reveals the development of rural tourism in Yanqing District On the other hand,it explores the countermeasures to promote the innovation and development of rural tourism in Yanqing District.