Research On Enterprise Knowledge Search Strategy And Performance Improvement

Since some scholars have introduced the dual theory into the research of external knowledge search,the relationship between the dual theory of knowledge search and enterprise performance has attracted much attention,and some scholars have studied the factors affecting the selection of knowledge search strategies.However,there is still a lack of attention to the geographical dimension division of knowledge search.There is no complete theoretical framework to support the research on the pre-cause of external knowledge search,and the relationship between knowledge search duality and enterprise performance is still controversial.Based on this,this paper analyzes the antecedents of knowledge search and the relationship between knowledge search duality(difference dimension and interaction dimension of local search and non-local search)and enterprise performance from the perspective of strategic tripod.The main research contents include:(1)Antecedent study of knowledge search from the perspective of strategic tripod.Consider the enterprise resource base level,industry level,system level the influence factors of three different levels,the knowledge search from geographical dimensions into local search and local search,put forward three levels of various influence factors and knowledge search strategy choice(that is,the managers of local or non-local orientation)hypothesis,the relationships between concepts and build models.The quasi-experimental method of policy capture is used to design the decision-making situation of enterprise managers in knowledge search,obtain the relevant quasi-experimental data,and test the hypothesis with seemingly irrelevant regression method.The results show that: the government support,the intermediary development,the bad competition and the knowledge complexity of the enterprise resource base cause the enterprises to prefer the local search.The degree of technical turbulence,industry dynamics and the absorptive capacity and non-absorptive redundancy in enterprise resource base factors lead to non-local search.(2)Study on the relationship between knowledge search strategy and enterprise performance.In 2014-2016,529 companies listed in China's patent,such as financial data(14283 observations)as sample data,on the basis of the theory of organizational dual character,local search and local search differences and interaction of two dimensions,analysis the influence of the relationship with corporate performance,and from a strategic tripod Angle,respectively test resource base factors,industry factors and institutional factors on knowledge search dual(i.e.,local search and the differences between local search and dimension and interactive dimension)and the adjustment of the relationship between enterprise performance effect.The results show that the difference between local search and non-local search negatively affects enterprise performance.The interaction between local search and non-local search positively affects enterprise performance.Knowledge diversity moderates the relationship between the difference between local search and non-local search and enterprise performance.Specifically,when knowledge diversity is high,the negative impact of search duality difference on enterprise performance is reduced.Knowledge diversity,prior knowledge base and marketization degree regulate the relationship between the interaction between local search and non-local search and enterprise performance.Specifically,when the knowledge diversity is high,the positive impact of search duality complementarity on enterprise performance is enhanced.When the previous knowledge base is high,the positive effect of the complementary search pair on enterprise performance is enhanced.When the degree of marketization is high,the positive effect of the complementary search pair on enterprise performance is enhanced.These results promote enterprises' understanding of the relationship between external knowledge search and enterprise performance,as well as the boundary conditions of external knowledge search.(3)study on strategies to improve enterprise performance.Based on the antecedent study of knowledge search selection and the relationship between knowledge search strategy and enterprise performance,this paper discusses how enterprises choose and balance two types of knowledge search strategy,and proposes targeted promotion strategies to enhance the interaction between local search and non-local search,so as to provide references for enterprises to improve performance.