Research On The Mechanism Of Network Routines Renewal,Desing-Driven Innovation And Innovation Performance

As the first manufacturing power,China has been committed to promoting the transformation and upgrading of domestic manufacturing industry.With the introduction of the "made in China 2025" policy,the improvement of China's manufacturing innovation ability has become more and more urgent,forcing Chinese enterprises to seek a new breakthrough to improve their independent innovation ability.In recent years,with the rise of Apple,Huawei and other high and new technology industries,the role of design in innovation has become more prominent.The design-driven innovation that emerges at the right moment provides a brand new innovation model for improving China's independent innovation ability.At the same time,under the background of network economy,collaborative innovation between enterprises and partners has become the main melody for enterprises to achieve sustainable innovation and development.Therefore,this study from the network routines renewal perspective,to manufacture enterprise as the research object,starting from the perspective of organizational cognitive orientation and behavioral orientation,network rutines renewal is divided into network cogntive renewal and network behavior renewal,and the design discourse in the process of design-driven innovation is taken as the breakthrough point,and it is divided into emotional design discourse and task-based design discourse.This paper empirically studies the impact of network routines renewal on enterprise innovation performance through cross-sectional data,and explores the mediating role of design-driven innovation between network routines renewal and innovation performance through emotional design discourse and task-based design discourse.In this paper,on the basis of reading and combing the literature,network routines renewal,design driven innovation and innovation performance,and their relationships were summarized,construction of " network routines renewal(network cogntive renewal,network behavior renewal)--design driven innovation(emotional design discourse,task-based design discours)-innovation performance" the theory of logic.In order to test the correctness of the theoretical model,410 questionnaires were distributed and 202 valid questionnaires were processed and analyzed.The results show that :(1)the formal dimension(network cognitive renewal)and the executive dimension(network behavior renewal)of network routines renewal have positive effects on enterprise innovation performance;(2)the formal dimension(network cognitive renewal)and the executive dimension(network behavior renewal)of network routines renewal have significant positive effects on the emotional design discourse and task-based design discourse in design-driven innovation.(3)network cogntive renewal and network behavior renewal in the network routines renewal can promote the improvement of enterprise innovation performance through the design discourse in design-driven innovation(emotional design discourse,task-based design discours).